On this episode Bella speaks with Sara F. Hawkins, an attorney who specializes in working with startups, entrepreneurs, marketing and advertising agencies, as well as major corporations where she regularly counsels clients on all aspects of federal and state marketing advertising, sweepstakes and contests; international promotions; social media and internet law; copyright, trademark, and digital rights; as well as general business matters.
Sara F. Hawkins
With a background in consumer product marketing compliance, Sara has worked with clients to create policies and procedures for engagement with agencies, celebrities, and influencers. Sara frequently speaks on legal topics related to influencer marketing; sweepstakes and contest promotions; as well as a host of digital, native, and mobile advertising and marketing topics. Since 1998, Sara has maintained her own firm in Phoenix, Arizona.
Bella and Sara discuss:
Where business owners can get photos from
Photo licenses and what they are
Who regulates photos and copyrights
How business owners can get clients to agree to share photos
Privacy policies
"Click to agree" agreements.