Show NotesIn this episode of Startups For The Rest Of Us, Mike interviews Alli Blum about how she helps convert prospects into long-term customers in SaaS onboarding through email. They talk about the three phases of SaaS onboarding, the marketers perspective, the product approach, and more.Items mentioned in this episode:

• Kissmetrics
• Crazyegg
• Mixpanel
• MicroConf
• Alliblum.com

TranscriptMike: In this episode of Startups For The Rest Of Us, we’re going to be talking about how to improve your SaaS onboarding emails. This is Startups For The Rest Of Us Episode 368.Welcome to Startups For The Rest Of Us, the podcast that helps developers, designers and entrepreneurs be awesome at building, launching, and growing software products. Whether you’ve built your first product, or you’re just thinking about it. I’m Mike.Alli: And I’m Alli.Mike: And we’re here to share experiences to help you avoid the same mistakes we’ve made. How are you doing...

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