Botanical Brouhaha Podcast

Episode 38: Coral Shortt (Epanouir Flower Studio, Cape Town)


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Today we're visiting Coral Shortt, owner of Epanouir Flower Studio in Cape Town, South Africa to discuss:

  • her introduction to flowers while growing up in a family of flower-loving gardeners
  • the correlation between her IT background and the project management end of weddings
  • her transition from retail to a wedding specialty
  • two important considerations when opening a retail shop
  • striking a work/life balance with children in the equation
  • why she loves freelancing
  • the importance of pricing correctly
  • how she manages her weddings using systems she created
  • the importance of identifying and writing down processes before attempting to incorporate them into a new software
  • four ways she's managed to learn floral design techniques over the years
  • adjusting with trends
  • the mechanics tools that revolutionized her work
  • tips for working with cold glue
  • the importance of relationships with fellow vendors
  • the things she'd like to see change in the floral industry
How to Connect with Botanical Brouhaha:
  • Blog
  • Instagram
  • Facebook
  • BB Garden Style Workshop Series
  • BB Garden Style Shop

Links mentioned in this episode:
  • Alison Ellis | Real Flower Business
  • What Wedding Flowers Cost South Africa
  • Chapel Designers
  • Sue McLeary
  • Holly Chapple
  • Francoise Weeks
  • Gregor Lersch
  • Constance Spry
  • Per Benjamin
  • Daniel Ost
  • Oasis Floral Adhesive (cold glue)
Today's episode is brought to you by Mayesh

Click here for more information on The Mayesh Pull - send your sales rep inspiration images, a budget, Pinterest boards, etc. and have your rep pull a custom order for you. It's a great way to find out about new, fun products you might not have known about otherwise!

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Botanical Brouhaha PodcastBy Amy McGee

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