As an executive at Disney in the 90s, Bob Bacon witnessed the rise of CG, supporting the production of increasingly big-budget blockbusters, including Beauty and the Beast, Mulan, and Lilo and Stitch. He then joined Elton John for Gnomeo and Juliet and moved to Paramount for The SpongeBob Movie: Sponge out of Water.

Now, Bob is Head of Studio at Virtue Animation, a Web3-based company inspired by his time working for the late Kobe Bryant. Bob details how the traditional animation studio system works, how fragile it can be, and how he's continually innovated new workflows that can deliver both creativity and cashflows. He finishes with insight into how NFTs and crypto are revolutionizing and democratizing the entertainment industry.