What do a Hollywood film set, an outlaw symbol, and a graveyard measurement have in common? They all played a role in the birth of 3triple7—a movement built on the power of presence and the acceptance of death.

In this episode, we dive deep into the origins of 3triple7 and why it’s more than just a number. From the philosophy of living fully in the moment to the stories that shaped its foundation, this is the untold story of how 3triple7 was forged.