UI Breakfast: UI/UX Design and Product Strategy

Episode 4: Choosing the Right Audience

Listen Later

Today we have another episode with Kai Davis as a co-host. We discuss the importance of the right audience for your products, our long-term product strategy, and the benefits of the "audience-first" approach. We dive into the history of my products one by one, breaking down all the mistakes.

  • Jane's first book (flaky one-size-fits-all positioning): Mastering App Presentation
  • Double Your Freelancing Clients by Brennan Dunn (he recommended to make a free course targeted at clients)
  • Jane's free email course on managing designers (nailed the positioning this time): Coefficiency
  • Jane's famous productized consulting service — monthly creative direction for software companies: Correlation
  • Jane's training course for consultants: Client Onboard (a post-mortem screenshot)
  • Kai's book that he wrapped up, killing a list of 500 people: Getting Started with Fancy Hands
  • Authority by Nathan Barry (guides you through the actual writing process)
  • 30x500 Academy by Amy Hoy and Alex Hillman (teaches you to find the product-market fit)
  • Kai's new book: The Traffic Manual
  • Jane's new book: The UI Audit
    • ...more
    View all episodesView all episodes
    Download on the App Store
    UI Breakfast: UI/UX Design and Product StrategyBy Jane Portman
    • 4.4
    • 4.4
    • 4.4
    • 4.4
    • 4.4

    4.4

    134 ratings

    More shows like UI Breakfast: UI/UX Design and Product Strategy

    View all
    This American Life by This American Life

    This American Life

    90,933 Listeners

    99% Invisible by Roman Mars

    99% Invisible

    26,261 Listeners

    Design Matters with Debbie Millman by Design Matters Media

    Design Matters with Debbie Millman

    1,237 Listeners

    6 Minute English by BBC Radio

    6 Minute English

    1,827 Listeners

    Learning English Conversations by BBC Radio

    Learning English Conversations

    1,084 Listeners

    The a16z Show by Andreessen Horowitz

    The a16z Show

    1,103 Listeners

    潘吉Jenny告诉你|学英语聊美国|开言英语 · Podcast by OpenLanguage 英语

    潘吉Jenny告诉你|学英语聊美国|开言英语 · Podcast

    441 Listeners

    The Daily by The New York Times

    The Daily

    113,035 Listeners

    Creative Confidence Podcast by IDEO U

    Creative Confidence Podcast

    129 Listeners

    Y Combinator Startup Podcast by Y Combinator

    Y Combinator Startup Podcast

    235 Listeners

    Design Better by The Curiosity Department, sponsored by Wix Studio

    Design Better

    319 Listeners

    The Futur with Chris Do by The Futur

    The Futur with Chris Do

    860 Listeners

    Future of UX | Your Design, Tech and User Experience Podcast | AI Design by Patricia Reiners

    Future of UX | Your Design, Tech and User Experience Podcast | AI Design

    20 Listeners

    NN/G UX Podcast by Nielsen Norman Group

    NN/G UX Podcast

    107 Listeners

    Hard Fork by The New York Times

    Hard Fork

    5,555 Listeners