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In this episode of Way-Word Writers, hosts Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer talk with Leyla Erkan, Acquiring Editor at Christy Ottaviano Books, an imprint of Hachette Book Group. Leyla shares insights into her journey from an editorial assistant to acquiring editor, her passion for various genres, and her thoughts on the role of literary merit versus commercial viability. The discussion delves into the intricacies of the acquisitions process, including the importance of manuscript pitches, market research, and the impact of political climate and book bans. Leyla also provides valuable advice for authors on how to make their manuscripts appealing and emphasizes the importance of perseverance and authenticity in writing. The episode concludes with reflections on the collaborative nature of publishing and the significance of celebrating small victories.

00:00 Introduction to Way-Word Writers
00:31 Meet Acquiring Editor Leyla Erkan
00:48 Leyla's Background and Interests
05:13 The Acquisition Process
14:30 Evaluating Manuscripts
21:05 Author Platform and Social Media
23:22 The Importance of Self-Promotion in the Digital Age
25:06 The Role of Comparison Titles in Manuscript Submissions
26:31 Navigating Market Trends and Reader Expectations
36:43 The Impact of Political Climate and Book Bans on Publishing
43:10 Advice for Aspiring Authors and the Acquisitions Process
44:51 Celebrating Success and Final Thoughts