Bella In Your Business: Pet Sitting and Dog Walking Podcast

Episode 411: Pet Business Hiring Strategies: Attracting Good Employees Through Marketing


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Are you tired of feeling stuck in your pet business, struggling to find the RIGHT employees? Does the hiring process feel like a never-ending cycle of frustration? You’re not alone... Today, we’re tackling pet business hiring strategies that WILL change the game for you.
Finding passionate, dedicated individuals to join your team can seem impossible. After all, every hire impacts your business's success. You NEED people who genuinely care about the pets and clients you serve.
If you’ve been overwhelmed by countless applications that don’t align with your company’s values, it’s time for a new approach!
In this episode, I’m sharing practical, actionable insights that combine hiring strategies with effective marketing techniques to help you streamline your hiring process. It doesn’t have to be a struggle. In fact, it can actually be an enjoyable part of building your dream team.
Furthermore, you'll learn how to create a compelling employer brand that showcases what makes your pet sitting company UNIQUE and attractive to top talent, effectively using marketing to draw in the right candidates. We'll also discuss crafting engaging job descriptions that resonate with your ideal employees and how to create a positive interview experience that reflects your company culture. This is YOUR opportunity to elevate your hiring game and leverage marketing to attract the right talent!
Ultimately, if you’re ready to take your pet business to the NEXT LEVEL with the right team in place, tune in NOW to discover the best pet business hiring strategies that will set you apart from the competition. It’s time to build the team that drives your success!
Timestamps:
[02:50] Case Study: Anne's Business Development
[06:59] Connection Between Marketing and Hiring
[08:14] Crafting Effective Hiring Ads
[10:59] The Hiring Process as a Marketing Tool
[14:14] Post-Hiring Marketing and Employee Retention
[16:14] Challenges in the Industry and Auditing the Hiring Process
Notable Quotes:
"It's not that it doesn't work. It just doesn't work this way."
"You have to be open to hearing a different way to do things. You have to be open to trusting me and walking down a path that you might not think would work, but I'm not going to tell you to do something that doesn't work."
"I truly want to see you achieve all of your wildest dreams. I want to see you at home on Christmas morning with your family. I want to see you Thanksgiving getting all that Turkey in you on Thanksgiving Day, not on another day, because you were so busy working on Thanksgiving."
"I don't care where you live. I don't care what your area is like. I don't care what your minimum wage is. You have to get out of your own way. And I'm telling you I could help you, but you have to trust me."
"I'm not doing this for my ego. I'm not doing this to be right guys, I don't even. Necessarily need to do this podcast anymore, but every single week, not only do I sit in front of my microphone and I come up with a topic, and I create the script, and I send it over to my podcast producer, and I pay money for him to create this podcast, and then I pay money for my virtual assistants to get it on my website, and then I pay my social media girl money to promote this podcast. Why? Because I truly love you and I care about you, and I want you to succeed."
Resources:
Better Marketing With Bella
FREE 20-Minute Consult with Bella
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Transcript:
Welcome to another episode of Bella in your business. Oh, my gosh, you guys. There's been so much happening lately. First of all, I didn't know if I was going to actually be able to record this week's podcast and if I'd actually have to skip it because I've been so sick. But luckily, my voice is back. I might not be able to hear through one of my ears right now,
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Bella In Your Business: Pet Sitting and Dog Walking PodcastBy Bella Vasta

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