Are your dog walking applicants just not coming through like you hoped? Do you feel like you’ve done everything—posted ads, marketed your business, but still can’t get the right people to apply? If that’s you, then this episode is a must-listen!
I get it—hiring can feel like a never-ending struggle. Maybe you're overwhelmed, trying to juggle everything while desperately searching for the right team to support your pet care business. You're not alone in this!
In this week's episode, I'm sharing 20 practical tips and strategies that you can implement right now to turn things around.
You’re not a sitting duck, and I’m not going to let you be one. I’m going to walk you through proven ways to increase your chances of attracting the right dog walking applicants. Whether you need to tweak your job ads, rethink where you’re posting them, or even tell a better story to draw people in, there’s something in here for you.
I’m all about action and growth. And guess what? You didn’t start your business to be buried under the weight of unfilled positions or constantly stressing about staff shortages. Today, I’m giving you the tools to overcome these challenges and build a team that can take your business to the next level.
So, grab a pen, take notes, and get ready to discover actionable strategies to revamp your hiring process. Let's stop letting those dog walking applicants slip through the cracks!
Timestamps:
[2:00] Addressing the stress and business overload that can come with understaffing
[2:38] Strategies for creating attention-grabbing, story-driven hiring ads
[7:37] Emphasizing the emotional connection and being specific about the job role
[11:00] Importance of SEO, regular posting, and testing different ad versions
[16:26] Targeting the right audience, leveraging social media, and other tips
The episode covers a total of 20 different strategies and tips for improving hiring ads and the hiring process.
Notable Quotes:
"If you are the same place you have been this month from last month or last year, then I really want to encourage you to move."
"I don't want you to be a sitting duck. You've worked too hard to be in that position."
"When you are hiring, when you have a job post out there, it is no different than marketing for a client. You are now marketing for an employee, and you need to apply all of the same things that you do when you market for clients to marketing for employees."
"If you're using the same hiring ad that you use six months ago, it's time to change it. If you're not getting applicants, it's time to change it."
"People are seeing it. They're just choosing not to choose you. So do we know why? Not always? So let's go back to the other points I just told you, and let's test and tweak."
Resources:
Jump Consulting Website
Jump Mastermind
Jazz HR
Erika - Barketing
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Transcript:
Have you ever felt like hiring just does not work? Have you felt like, why aren't I getting more applications? I posted an ad and everyone should stop what they're doing and apply. Just kidding. Sort of. Maybe. Well, today I'm going to give you, I think I'm going to give you about 20 different reasons or ways that you can do right now if your hiring ads are not performing. Because guess what, last I checked, you are not a sitting duck. At least if you're a jumper, you're not. There's always gotta be things that we could be doing to tweak it, to learn.
Maybe they don't work and maybe it's quote unquote failure. But what we learn is that it doesn't work and that it's not that it doesn't work, it just doesn't work this way. You guys have heard me say this so many times, and I am so happy that you are here back joining me for another episode of Bella in your business. Yes, of course, you know this by now. I'm Bella,