Today I spoke with Roger Sho Gehrmann of Pandora.  We talked about his functions at Pandora and how Pandora grew from a production advertising house to a creative agency in Studio Resonate.  

Advertising was born on radio and somehow along the way, we lost that skill.  However with the new voice technology out there, it is vastly important for us to learn how to utilize sound in our marketing once more.  Screenless technology is here.  What will you sound like?

You can follow and subscribe to the Sound In Marketing Podcast on iTunes, Spotify, Google Play, iHeart Radio, Pandora, and Stitcher and don’t forget to share it with your friends. 

For inquiries on producing and developing your own podcast or for inquiries on sonic branding and sonic branding consultation availabilities, you can find me at Dreamr Productions www.dreamrproductions.com, Linkedin and Facebook.  You can also email me at [email protected]. 

We all make sounds.  Let’s make them on purpose.  Let’s make this world of sound more intriguing, more unique, and more and more on brand.

This episode was produced by Dreamr Productions and hosted, written, and edited by me, Jeanna Isham.