<p>In our 45th episode, Paul and James sit down with Murat Soysal (Co-Founder of Segmentify) to talk about the importance of personalisation in eCommerce, how the Segmentify product has evolved to stand-out in a relatively saturated market, the role of their search product, reporting and much more.</p>

In our 45th episode, Paul and James sit down with Murat Soysal (Co-Founder of Segmentify) to talk about the importance of personalisation in eCommerce, how the Segmentify product has evolved to stand-out in a relatively saturated market, the role of their search product, reporting and much more.

Episode 45: Omni-Channel Personalisation with Murat Soysal of Segmentify

Welcome to Inside Commerce, your independent guide to ecommerce success. Hosted by seasoned consultants James Gurd &amp; Paul Rogers, our weekly podcast delivers clear, unbiased insights backed by decades of industry expertise. Formerly known as Re:platform, Inside Commerce is your go-to resource for navigating the fast-paced world of ecommerce and planning for performance improvements. 
Get weekly updates to keep pace with the latest trends, expert interviews, and real-world case studies to stay ahead of the curve. At Inside Commerce, we believe informed decisions are the key to lasting success.

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Welcome to Inside Commerce, your independent guide to ecommerce success. Hosted by seasoned consultants James Gurd & Paul Rogers, our weekly podcast delivers clear, unbiased insights backed by decades of industry expertise. Formerly known as Re:platform, Inside Commerce is your go-to resource for navigating the fast-paced world of ecommerce and planning for performance improvements. Get weekly updates to keep pace with the latest trends, expert interviews, and real-world case studies to stay ahead of the curve. At Inside Commerce, we believe informed decisions are the key to lasting success.

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Episode 45: Omni-Channel Personalisation with Murat Soysal of Segmentify

Episode 45: Omni-Channel Personalisation with Murat Soysal of Segmentify

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