In this week’s episode, Spencer interviews Mark Harari of Remodeler’s Advantage about common marketing myths he hears from remodelers. Mark Harari is Vice President & Chief Marketing Officer of Remodeler’s Advantage, the remodeling industry’s most comprehensive business support organization.

Mark is an award-winning marketer who specializes in professional and trade services marketing. The vast majority of his 18-year career has focused on the construction industry, six of those years spent as head of marketing for a remodeling firm. In short, Mark understands the unique challenges facing remodeling business owners today.