Startups For the Rest of Us

Episode 504 | 15 Tools We Use to Run Our Business


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This week we chat with Tracy Osborn (@tracymakes) as we discuss 15 of the top tools we use to run our businesses. As a followup to a previous, popular tweet, we thought we'd give an update on what tools we continue to use today, as well as share some of the new tools we have started to use.
While tools are necessary for founders, it's important to find a good balance between good-enough and perfect when it comes to evaluating which tools to use. As Tracy says in the show, "It's a good lesson for founders because they often want to build something the 'right way' from the start. Many times there are tradeoffs and sometimes you have to use the tool that has constraints so that you can work faster. It might not be perfect, but it gets the job done."
Are you using any of the tools we mention in the show or have a tool you think we should use? Let us know in the comments!
The top 15 tools we cover
  • 6:04 #1 Calendly vs YouCanBook.me
  • 7:45 #2 Slack: how and why we use it
  • 12:20 #3 How we use Notion for permanent documentation
  • 16:21 #4 Google Drive vs Dropbox for Business
  • 18:42 #5 LastPass for Business
  • 20:05 #6 Dasharoo
  • 21:57 #7 Squadcast.fm & Castos.fm to run this podcast
  • 23.57 #8 Drip & RightMessage for email marketing
  • 25:15 #9 Trello for personal business (vs other task management tools)
  • 26:57 #10 Squarespace for websites
  • 30:35 #11 Voxer push to talk audio vs text messaging
  • 32:52 #12 Keynote for conference talks and eBook PDFs
  • 36:02 #13 Tweetbot vs Twitter.com
  • 38:08 #14 Buffer
  • 39:29 #15 Submittable and Pipedrive
  • 42:20 BONUS: FrontApp for email collaboration
  • Links from the show
    • Tracy Osborn | tracyosborn.com
    • Tracy Osborn on Twitter
    • Rob's tweet on tools used | Twitter
    • Calendly
    • YouCanBook.me
    • Discord
    • Discourse
    • Basecamp
    • Notion
    • Dasharoo
    • Lastpass
    • Sunrise KPI
    • Trello
    • Establishing a High-Performance Productivity Stack with Tracy Osborn | MicroConf on Air
    • Squarespace
    • Voxer
    • Guides: 18 Things SaaS Founders Should Know | Startups For the Rest of Us
    • Zencaster
    • Squadcast
    • Castos
    • Drip
    • RightMessage
    • Tweetbot
    • [Buffer](https://buffer.com/?)
    • Submittable
    • Pipedrive
    • FrontApp
    • Helpscout
    • Boomerang
    • How can I support the podcast?
      If you enjoyed this episode, let us know by clicking the link and sharing what you learned.
      Click here to share your number one takeaway from the episode.
      If you have questions about starting or scaling a software business that you'd like for us to cover, please submit your question for an upcoming episode. We'd love to hear from you!
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      Startups For the Rest of UsBy Rob Walling

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