Edward J. Zuckerberg, D.D.S.,F.A.G.D. is a 1978 Graduate of NYU College of Dentistry. He owned his own practices in Brooklyn and Dobbs Ferry, NY from 1979-2013 and has always been an early adopter of technology, introducing his first PC in the office in 1986 and completely fully networking his home-based office with broadband access in 1996. Dr. Zuckerberg's early adoption of technologies including digital radiography, CAD/CAM & creation of a paperless office caught the attention of Industry leaders who enlisted him to lecture, write articles and beta test new technologies. The advanced technology in the home helped launch his son, Mark's, the founder of Facebook, interest in computers. With his wife of 39 years, Karen, a retired Psychiatrist, they also have 3 daughters, Randi, former Marketing Director at Facebook and now CEO of Zuckerberg Media, Donna, who received her Classics Ph.D at Princeton and is now an author and editor of the online publication, Eidolon, featuring a modern way to write about the ancient world & Arielle, who is a partner in a Financial Firm in San Francisco, as well as 6 grandchildren. Dr. Zuckerberg now regularly lectures nationally and internationally on Technology integration, Social Media Marketing and Online Reputation Management for Dentists and consults privately with Dental Practices and Dental/Medical Technology Startups in addition to treating patients part time in Palo Alto, CA. Dr. Zuckerberg authored the chapter on Social Media on the ADA's recently released "Practical Guide to Internet Marketing." Dr. Zuckerberg can be reached via his website, www.painlessdrz.com

He also maintains two Facebook Pages, www.facebook.com/painlesssocialmedia with tips for his colleagues on promoting their practices using Social Media to attract new patients and maintain and improve relationships with existing ones as well as a page for his patients, www.facebook.com/painlessdrz