Startups For the Rest of Us

Episode 648 | Competing with a Non-Profit, Driving Traffic to A Landing Page, and More Listener Questions

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In episode 648, join Rob Walling for a solo adventure where he answers a bunch of listener questions. Some topics covered include competing against a nonprofit, validating step 1 app marketplace businesses, and driving traffic to idea validation landing pages.

Topics we cover: 
  • 2:02 - Competing against a nonprofit as a startup
  • 4:11 - The trend of bigger companies building more projects in adjacent verticals
  • 8:03 - Incorporating as a Delaware C Corp
  • 9:57 - Bootstrapping a spinoff startup from a dev agency
  • 14:27 - How to go to market when solving a latent pain
  • 19:09 - How to validate step 1 app marketplace businesses
  • 22:19 - Driving traffic to an idea validation landing page
    • Links from the Show:
    • SaaS Playbook 
    • The Elephant in the Room: The Myth of Exponential Hypergrowth
    • Episode 442 I Corporate Structures and How The Choice You Make Now Can Impact You Years Down The Line 
    • Stripe Atlas 
    • How to Get Your First Hundred Customers for Your SaaS Product 
    • Traction: How Any Startup Can Achieve Explosive Customer Growth 

      • If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you.

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      Startups For the Rest of UsBy Rob Walling
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