UI Breakfast: UI/UX Design and Product Strategy

Episode 70: Articulating Design Decisions with Tom Greever


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"Selling" your work to team members and stakeholders is a huge part of designer's success. Today we're digging deeper into this topic with Tom Greever, UX director at Bitovi and the author of Articulating Design Decisions. You'll learn how to communicate your decisions to all parties involved, present your work effectively, and deal with challenges like unfriendly managers or committees.

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Show Notes
  • Bitovi — Tom's company
  • Articulating Design Decisions — Tom's book with O'Reilly
  • Axure — Tom's prototyping tool of choice
  • Designing Modular UI Systems Via Style Guide-Driven Development — article by Adriana De La Cuadra in Smashing Magazine
  • Tom's website
  • Follow Tom on LinkedIn
  • Follow Tom on Twitter: @tomgreever
  • Today's Sponsor

    This episode is brought to you by Balsamiq Mockups. Balsamiq Mockups is rapid wireframing software that combines the comfort and simplicity of paper sketching with the power of a digital tool, so your work is easier to share, revise, and get honest feedback on. Try it free for 30 days at balsamiq.com.

    Interested in sponsoring an episode? Learn more here.

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    UI Breakfast: UI/UX Design and Product StrategyBy Jane Portman

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