Franchise QB

Episode 70: Eric OConnor- VP of Franchise Development, PickleRage


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In this episode of the Franchise QB Podcast, host Mike Halpern speaks with Eric OConnor, VP of Franchise Development at PickleRage. They discuss Eric's extensive background in franchising, the unique business model of PickleRage, and the explosive growth of pickleball as a sport. 

Eric shares insights on the operational aspects of running a franchise, including revenue streams, site selection, and the importance of community engagement. He also offers valuable advice for aspiring franchise owners looking to enter the industry.

Takeaways

-PickleRage is a membership-based indoor pickleball facility
-The pickleball industry has seen explosive growth in recent years
-Understanding the demographics of a location is crucial for success
-Franchise owners should focus on community engagement and marketing
-A typical pickleball player visits the facility at least twice a week
-The business model includes various revenue streams such as memberships and events
-Site selection is critical and should be backed by thorough market analysis
-Franchise owners need to follow the established systems for success
-Patience and active involvement in the business are key to thriving in franchising

https://pickleragefranchise.com/

Free Resource for Franchise QB Listeners:

The Franchise QB Playbook will guide you through the process of finding your perfect franchise fit.
https://docs.google.com/document/d/1XlbD8oyl3uyeiqaM73poH67BX1jRRyCGR7l7qB-3Nz0/edit?usp=sharing. Also, you can view the Franchise QB podcast at www.youtube.com/@franchiseqb.

Contact me and my team with any questions along the way. www.calendly.com/franchiseguy
Mike Halpern, CAFC
[email protected]

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Franchise QBBy Mike Halpern

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