Startups For the Rest of Us

Episode 706.5 | Rethinking My Most Common Advice


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In episode 706.5, join Rob Walling as he reconsiders some of his most common advice. He explores why lowering prices might make sense and discusses the benefits of a B2C business model. Rob also walks back his prior advice on bootstrapping two-sided marketplaces and launching multiple products to see what sticks. 

Topics we cover: 
  • 1:04 – What would happen if you lowered prices?
  • 3:56 – Benefits of a B2C approach
  • 7:05 – Two-sided marketplaces allow to reach two audiences
  • 8:47 – Launch a bunch of products to see what sticks
  • 10:52 – This episode was released April 1, 2024
  • Links from the Show: 
    • The SaaS Playbook
    • Rob Walling (@robwalling) | X
    • If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!

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      Startups For the Rest of UsBy Rob Walling

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