Digital identity is one of the most solution resistant challenges to online commerce and, indeed, our online lives. It is basic to online trust, an elusive condition undermined by data breaches, abuse of our data by service provider, and fraudsters.

That's not say we aren't trying. Providers of all stripes are applying their value add to the problem. Smartphone makers have a role. Fraud management providers see themselves as having a role because they see so many users visiting their merchant customers' websites or using their apps.

Networks do, too, as evidenced by Mastercard's recent interest in identity services.

Then there are specialists in identity who play a role between the end user and the party granting access to a service, i.e. a bank. Today's podcast is with SecureKey, a Canadian firm that has built a system to generate online trust while not sharing too much data between the parties.

Blockchain technology has increasingly gotten the attention of those in the identity space because the idea of having an immutable database as a single source of truth for identity credentials just seems so obvious.

Well, it's not exactly as simple as putting your drivers license on a blockchain. SecureKey has partnered with IBM to use blockchain technology in support of its function as a provider of identity services.

SecureKey's Verified.Me service gives the user the ability to quickly identity themselves and to share only the personally identifiable information they consent to share. Customers include Canadian banks CIBC, Desjardins, RBC, Scotiabank and TD. BMO and National Bank of Canada will be available later this year.

Take a listen to this conversation with Andre Boysen, SecureKey's Chief Identity Officer, and Glenbrook's George Peabody and imagine the power of coupling a service like this to strong authentication services that use biometrics.