“Really research what you’re going to get yourself into.”

Owner of The Rub PR, and renowned publicist, Erika Icon, joins PWRP! With years of advertising and copywriting under her belt, Erika grew tired of the typical office environment and built her prolific publicity firm from the ground up. For over 15 years, she’s worked with the top studios, companies, models, and performers in the adult film industry with numerous accolades to her name. Here, she shares her start in advertising, managing clients, and the ins-and-outs of publicity!

SHOUTOUTS & PROMOTIONS

-@TheRubPR