
Sign up to save your podcasts
Or
š Is talent about flow or grind? In this clip, Rory Sutherland unpacks the myth of āeffortless geniusā ā from Mozartās fluency to Beethovenās brute force, and Da Vinciās four-hour bursts of brilliance. He draws a striking line between creative process and intelligence strategy, showing how the best breakthroughs ā in art, advertising or espionage ā often come outside of the process, not from within it. From Tarantinoās poolside scribbles to Bletchley Parkās eccentric hiring methods, Rory argues that distraction isnāt procrastination ā and that forcing creativity into procedural neatness is a fatal error. š§ ON THE MENU: š¼ Mozart vs Beethoven: effortless genius or deep wells of work? šļø Did Shakespeare really write without blotting a word? š Why judging talent by output might be the only thing that matters šµ ADHD, flow states, and Rossiniās lazy brilliance š¬ Tarantinoās 4-hour rule ā and the power of soft creativity š Why Archimedes didnāt have the idea in the bath ā but getting into it š¦ Stacking the dishwasher as a gateway to insight šµļøāāļø Bletchley Parkās āhire first, define laterā philosophy š Why hierarchical structures fail in pattern recognition work š Intelligence as creativity: GCHQ, Turing, and flexible working š« The danger of defining success too early in creative or investigative work š How repetition made Enigma codebreaking possible Essential viewing for creatives, founders, and anyone whoās ever been told to ātrust the process.āĀ
Espresso's are powered by our brand new sponsor, Unleashed!
1. What on earth is Unleashed, I hear you asking?
Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!
2.Ā Why Unleashed will change your life as a foodie founder?
Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.
3. The biggest brands in FMCG love love Unleashed
Your fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee
4. Do yourself a favour
GET YOURSELF 2 MONTHS FREE USING THIS magical link
āØļøStill bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. Itāll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here š²Ā
š¤ Let's Connect!
āŗLetās link-up here ā (https://www.linkedin.com/in/daniel-pope/)
āŗStalk me here ā (https://www.instagram.com/_hungry.pod/)
5
22 ratings
š Is talent about flow or grind? In this clip, Rory Sutherland unpacks the myth of āeffortless geniusā ā from Mozartās fluency to Beethovenās brute force, and Da Vinciās four-hour bursts of brilliance. He draws a striking line between creative process and intelligence strategy, showing how the best breakthroughs ā in art, advertising or espionage ā often come outside of the process, not from within it. From Tarantinoās poolside scribbles to Bletchley Parkās eccentric hiring methods, Rory argues that distraction isnāt procrastination ā and that forcing creativity into procedural neatness is a fatal error. š§ ON THE MENU: š¼ Mozart vs Beethoven: effortless genius or deep wells of work? šļø Did Shakespeare really write without blotting a word? š Why judging talent by output might be the only thing that matters šµ ADHD, flow states, and Rossiniās lazy brilliance š¬ Tarantinoās 4-hour rule ā and the power of soft creativity š Why Archimedes didnāt have the idea in the bath ā but getting into it š¦ Stacking the dishwasher as a gateway to insight šµļøāāļø Bletchley Parkās āhire first, define laterā philosophy š Why hierarchical structures fail in pattern recognition work š Intelligence as creativity: GCHQ, Turing, and flexible working š« The danger of defining success too early in creative or investigative work š How repetition made Enigma codebreaking possible Essential viewing for creatives, founders, and anyone whoās ever been told to ātrust the process.āĀ
Espresso's are powered by our brand new sponsor, Unleashed!
1. What on earth is Unleashed, I hear you asking?
Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!
2.Ā Why Unleashed will change your life as a foodie founder?
Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.
3. The biggest brands in FMCG love love Unleashed
Your fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee
4. Do yourself a favour
GET YOURSELF 2 MONTHS FREE USING THIS magical link
āØļøStill bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. Itāll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here š²Ā
š¤ Let's Connect!
āŗLetās link-up here ā (https://www.linkedin.com/in/daniel-pope/)
āŗStalk me here ā (https://www.instagram.com/_hungry.pod/)
34 Listeners
288 Listeners
36 Listeners
626 Listeners
247 Listeners
3,200 Listeners
1,001 Listeners
861 Listeners
883 Listeners
480 Listeners
25 Listeners
28 Listeners
309 Listeners
59 Listeners
3 Listeners