Jonathan talks with Will Cockrell about his excellent book, Everest, Inc.: The Renegades & Rogues who Built an Industry at the Top of the World. They discuss the fascinating history of guiding on Everest, the evolution of the industry, and the broader topic of ethics, principles, and parameters of guiding in general, anywhere.

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RELATED LINKS

BLISTER+ Get Yourself Covered

Everest, Inc.

Mountain Words Festival in CB

Blister Pod #313: Adrian Ballinger

Blister Pod #12: Dave Hahn

TOPICS & TIMES:

Why a Pioneer of Big Mtn Skiing Got BLISTER+ (1:45)

Current Feats on Everest (3:16)

The Topic of Everest (5:34)

Why Does Everest Cause Such Strong Feelings? (8:10)

The Business of Everest (19:23)

The Ethics & Art of Guiding (23:05)

The Name ‘Everest’ (31:53)

Nims (35:28)

The fame of Everest (43:18)

Innovations in Guiding & Technology (50:10)

What’s Next for Everest? (55:17)

CHECK OUT OUR OTHER PODCASTS:

Blister Cinematic

CRAFTED 

Bikes & Big Ideas

GEAR:30

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