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Last time, Diego made the case for starting small. This is the other side of the coin: the biggest risk in farming isn't starting too small, it's scaling before you've proven the model. Diego breaks down the real cost of scaling too fast and the three signals that tell you you're actually ready.
Watch the episode here!
Interested in watching the series? Hop on over to our YouTube Channel!
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
In this episode, Dr. Jane Fife of 3Bar Biologics discusses reasonable expectations borne from microbial additives.
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
Everybody wants to start a farm empire. The smartest move is to start it small. Very, very small. Diego breaks down why "start small, prove the model, then scale" isn't just farming advice, it's a universal business principle.
Watch the episode here!
Interested in watching the series? Hop on over to our YouTube Channel!
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
In this episode, Dr. Gabe Kenne of the University of South Carolina talks about how to raise organic matter in the soil to increase productivity.
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
Your customer probably isn't who you think it is. In the finale of the Who to Sell series, Diego names the "mission trap," building a farm around the people you most want to help, who may not want, value, or be able to afford what you grow, and lays out the sequence that actually works: build a profitable business first, then use it to expand your impact.
Watch the episode here!
Interested in watching the series? Hop on over to our YouTube Channel!
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
In this episode, Dr. Paul Zorner of Locus Ag Solutions talks sheds light on how to go about populating soils with healthy microbes.
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to pro
There's a number most farmers never calculate: the minimum price you need just to break even.
Diego walks through the math that separates small farms that survive from the ones that slowly bleed out: why wholesale is a volume game you were never set up to win, why direct-to-consumer is the only model that works at small scale, and why charging too little costs you in two directions at once.
Watch the episode here!
Interested in watching the series? Hop on over to our YouTube Channel!
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
In this episode, Dr. Johannes Lehmann of Cornell University talks about where the long-term carbon stores in the soil actually come from.
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
Margin tells you how much to keep. Volume tells you how much to grow. But none of it matters without the right place to sell it.
In part 3 of the Profit Pie series, we break down the four sales channels: farmers markets, CSAs, restaurants, and wholesale, and how to match the channel to what your farm actually needs, not just the one with the highest margin.
Watch the episode here!
Interested in watching the series? Hop on over to our YouTube Channel!
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
In this episode, author and educator Peter McCoy of Mycologos discusses putting fungi into soil by building up the soil.
Subscribe for more content on sustainable farming, market farming tips, and business insights!
Get market farming tools, seeds, and supplies at Modern Grower.
Follow Modern Grower: Instagram Instagram
Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast
Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon
**** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
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