Female Founders Breaking Boundaries

Your business blueprint helps venture capitalists and financiers understand the direction your business is headed in, but it also tells even more of a broader story than that. That’s why episode 5 of Female Founders Breaking Boundaries is about why you need a business blueprint! 

Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.

In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of having a business blueprint and actionable steps you can take right now to build out your blueprint to drive all of your future business decisions. Some of the things I cover in this episode are:

• Celebrating my own 10 year anniversary of leaving Corporate America to pursue my dreams and 5 things I would have done differently during that time.
• The foundational components of a company persona.  
• Using your business blueprint to vet out business decisions and know which ones are in alignment with your future goals.
• How a disconnect in your business blueprint can derail your business plans and hinder your sales. 
• Your business blueprint should be a living, breathing resource. How often you should revisit your blueprint and make changes as necessary. 

When you use your business blueprint correctly, it can help guide every single important decision you make for your business and keep you headed in the right direction. 

Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.

If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

CONNECT WITH CASEY GROMER:

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    Link to Full Episode

When you give your business a living, breathing persona, your employees will start to put themselves in the shoes of the business when making decisions rather than waiting around for you to fill those shoes for them. That’s why episode 4 of Female Founders Breaking Boundaries is about giving the business a life of its own! 

Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.

In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of giving your business a persona to step out of your role as the “go-to” person and actionable steps you can take right now to create your business blueprint. Some of the things I cover in this episode are:

• Celebrating Karen Cahn, founder and CEO of iFund Women grant program. 
• The importance of time blocking and how to do it in a way that is realistic and makes sense for your life. 
• The 5 components of the Company Persona will have your employees feeling comfortable and confident to make decisions in alignment with the blueprint. 
• How this Company Persona allows your employees to see the big picture, understand their role in that picture, and maintain consistency in everything they do. 
• Creating an SOP for your business to ensure you are checking all of the boxes when making changes and updating the details of your business. 

The Company Persona is a tool you can use so that you can finally step away from being the “go-to” person for your business and focus on the things that matter to you most. 

Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.

If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

CONNECT WITH CASEY GROMER:

LinkedIn

Company Persona

Work with Casey Gromer! 

LINKS MENTIONED IN EPISODE

The Real Life Process

IFundWomen- First Women Grant Program 

Not every business owner can do all the tasks their business requires without burnout. This brings up the opportunity to find out what type of person you might need to fill these gaps and bring your strengths together to thrive. That’s why episode 3 of Female Founders Breaking Boundaries is about Integrator / COO / DOO / OBM - What’s the difference and which do you need right now?

Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.

In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of understanding these different roles and actionable steps you can take right now to start to fill the position you need that will drive your business forward. Some of the things I cover in this episode are:

• Celebrating Katalin Karikó, the biochemist from Hungary who’s perseverance lead to a major contribution to today’s COVID vaccines.   
• The differences between an integrator, a COO, a DOO, or an OBM- how they overlap one another and how they can help your business in different ways.
• Questions to ask yourself to better determine which one of these positions are right for your business in the current moment.
• Talking cancel culture and how it ties into the consumer’s choice to support the businesses they believe in.

Keep challenging those stale, outdated, and inflexible business practices and embrace these new ways of achieving success that leaves room for your life in the process. 

Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.

If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

CONNECT WITH CASEY GROMER:

LinkedIn

Company Persona

Work with Casey Gromer! 

LINKS MENTIONED IN THIS EPISODE

Rocketfuel by Gino Wickman and Mark C. Winters

We typically view a CEO day as a day to catch up on work and admin projects, but we like to reimage a CEO day to give yourself a brain break to refresh, recharge, and bring on new ideas. That’s why episode 02 of Female Founders Breaking Boundaries is about backing away to let new ideas in! 

Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.

In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of taking a CEO day and actionable steps you can take right now to give yourself a much needed brain break. Some of the things I cover in this episode are:

• Celebrating this week’s female founder breaking boundaries: Allison Robinson, founder of the Mom Project
• Taking a new spin on what it  means to take a CEO day. 
• Importance of giving yourself a brain break to find clarity and bring new ideas to the surface. 
• The negative effects of glamorizing an over-productive lifestyle- how this leads to burnout and potential health problems. 
• Sharing examples of things you can do yourself to take a brain break and reset your mind to be open for a creative space
• Changes to Apple’s privacy policy and some of the adverse effects it might have on small businesses

There are drawbacks to having a life focused solely on productivity, so be sure to give yourself the brain break you deserve. You’ll be surprised by the benefits that come from it.

Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.

If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

CONNECT WITH CASEY GROMER:

LinkedIn

Company Persona

Work with Casey Gromer! 

LINKS MENTIONED IN EPISODE

The Mom Project

Naturally, there are people better suited to come up with the big ideas that drive a business forward and another set of people that are suited for executing these ideas. That’s why episode 1 of Female Founders Breaking Boundaries is about the difference between a visionary and a CEO! 

Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.

In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of understanding the difference between CEOs and visionaries and actionable steps you can take right now to shift your mindset into a more creative role. Some of the things I cover in this episode are:

• Celebrating the Female Founders Fund, founded by Anu Duggal, Adrianna Samaniego, Emily Powers, Emily St. Denis, and Caroline McKechnie. 
• The core functions of both a CEO and a visionary and how each role is equally as important to the success of your business. 
• How to know whether you identify as a visionary or a CEO and how to find your counterpart to balance you out. 
• Getting past the mindset block of having to do it all to be able to successfully step into your role as the creator for your business. 
• How the pandemic shifted how business owners serve their customers and what this might look like in the near future. 

There are amazing qualities about you whether you identify as a CEO or a visionary, but what is important is that you align yourself in the role that suits you best. Your business would not function without you and there is incredible value in that.  

Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.

If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

CONNECT WITH CASEY GROMER:

ASSESSMENT: Are you a visionary or a CEO?

LinkedIn

Company Persona

Work with Casey Gromer! 

LINKS MENTIONED IN THIS EPISODE 

The Female Founders Fund 

Female Founders Breaking Boundaries, hosted by Casey Gromer, challenges female founders and business owners to break down stale, inflexible formulas for business success in favor of a new way of approaching female entrepreneurship that leaves room for life in the process. 

Casey provides tools, advice, resources, support, and encouragement that resonates with the modern woman; because as women, we are extra passionate about leaving our legacy in the world. 

Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.

Thanks for listening! If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

CONNECT WITH CASEY GROMER:

LinkedIn

Company Persona

Work with Casey Gromer!