Sneakers and hype have a complicated relationship, but what is hype, really? Over the last five years, hype has contributed to the meteoric ascention of sneaker prices and demand, but has hype permeated into the culture more than just a Travis Scott release?

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Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: [email protected]

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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Sneaker lovers unite! This podcast is back after a 7 month hiatus. Host Matty Ice catches you up on everything that has happened, plus breaks down a fundamental question: what is an old head in the sneaker game?

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Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on TikTok: https://www.tiktok.com/@firefootwearpod

Reach out to me with questions or thoughts: [email protected]

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: [email protected]

Exclusivity defines sneakers today, but are sneakers ever truly exclusive? With the inspiration of Union's "Passport Pack" of Dunk Lows being a time before resale, when region specific shoes made it impossible to get something, it got Matty Ice thinking about the truly exclusive shoes.

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Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on TikTok: https://www.tiktok.com/@firefootwearpod

Reach out to me with questions or thoughts: [email protected]

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: [email protected]

Getting back to the main theme of the show, the love of sneakers, Matt dives into a main question. Is there such a thing as a underrated Air Jordan in today's sneaker world? In a world constantly filled with releases, is there a silhouette we have forgotten about? Soliciting answers from the sneaker fam themselves, Matty Ice gives you his most underrated Air Jordan.

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Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on TikTok: https://www.tiktok.com/@firefootwearpod

Reach out to me with questions or thoughts: [email protected]

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: [email protected]

The term "sneaker culture" used to mean something; a descriptor of what made the sneaker community so tight knit. Nowadays it feels like the culture has changed. With so many choices, niche markets like NFTs, and collecting for the sake of likes on social media, Matt wonders if the world of sneakers has lost its way? Sneaker love is about the shoes and how they make you feel. Does that matter to the masses anymore?

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Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on TikTok: https://www.tiktok.com/@firefootwearpod

Reach out to me with questions or thoughts: [email protected]

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: [email protected]

Recording on MLK Day (despite getting the date wrong), Sneaker Love returns to ask the question of "Do you expect morality from your favorite brands?". As Nike fires its unvaccinated employees, costing people jobs, do you care as long as the shoes get to your doorstep? The Air Force 1 is getting some retro love in the form of old colorways being re-released. Matt also takes listener questions for the first time.

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Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on TikTok: https://www.tiktok.com/@firefootwearpod

Reach out to me with questions or thoughts: [email protected]

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: [email protected]

At the core of sneaker culture there is a healthy respect for the past. When it comes to Air Jordans, the brand is always willing to bring back an old classic in the form of a retro. Despite seeing it with many shoes, we never see retros of SB Dunks; why is that? With so many we sneaker lovers would to see back, why does Nike SB keep them locked in the vault?

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on TikTok: https://www.tiktok.com/@firefootwearpod

Reach out to me with questions or thoughts: [email protected]

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: [email protected]

Happy New Year sneaker fam! In this first installment of 2022, Matty Ice comes to you in both audio and video form! Every year promises lots of heat, and 2022 is no exception.

This episode breaks down the already known releases that pique Matt's interests, including a big year for the Jordan 4. What are your favorite upcoming releases this year?

New episodes every Tuesday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Reach out to me with questions or thoughts: [email protected]

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Review Fire Footwear on Apple Podcasts : https://podcasts.apple.com/us/podcast/fire-footwear-a-sneaker-podcast/id1589496131

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189

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Calendar year 2021 is nearly over, and with thousands of sneakers releasing this year, it's time to choose the best of the best. Sneaker of the Year isn't all about hype, but about story, drop success, and impact it has on the sneaker community. Matty Ice goes over his most prominent shoes in 2021, and in the end gives his pick for the best of the bunch.

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Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on TikTok: https://www.tiktok.com/@firefootwearpod

Reach out to me with questions or thoughts: [email protected]

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: [email protected]

Christmas and sneakers have a rich history, both with the NBA and the sneaker community as a whole. The story arc of sneakers and Christmas follows two paths, those worn in the NBA on Christmas Day, and those beloved within the sneaker community. Join Matty Ice as he dives into the history and his favorites for each.

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Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on TikTok: https://www.tiktok.com/@firefootwearpod

Reach out to me with questions or thoughts: [email protected]

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: [email protected]