Focus on Business with Jane Goodrich | A Podcast For Photographers

In this fabulous episode of "Focus on Business," host Jane Goodrich welcomes Renee Bowen, a renowned senior portrait photographer and educator. Renee shares her inspiring journey from having a casual interest in photography to becoming a successful business owner specializing in senior portraits. She discusses the challenges of starting and growing a photography business, the importance of distinguishing yourself in a crowded market, and how embracing her unique vision led to her success. 
Renee also touches on the evolution of the photography industry, the role of social media in business development, and provides invaluable advice for photographers aiming to carve out their niche. Additionally, she emphasizes the significance of understanding the business side of photography, from knowing your numbers to mastering client relations, especially with teenagers and their parents. If you are interested in Senior Photography - this episode is for you! Renee's insights are gold! 

https://reneebowen.com/
https://renee.io/triedandtrue
https://www.reneebowencoaching.com/
https://instagram.com/reneebowen
https://www.tiktok.com/@renee_bowen
https://www.facebook.com/renee.bowen/

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

Join the Focus on Business Facebook Community

If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community

Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST

Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.

**-Offers end August 31st 2024**

In this episode of the "Focus on Business Podcast," host Jane Goodrich sits down with the talented Kirsten Spencer, a versatile photographer specializing in family, sports, and senior portraits based in Massachusetts. Kirsten shares her fascinating journey that started in a high school graphic arts class in 1986, where she discovered her passion for photography. She talks about balancing her career as a sign language interpreter and a photographer, creating unique income streams like her Etsy store, and even inventing a camera gadget. Kirsten offers valuable advice for aspiring photographers, emphasizing the importance of constantly learning and adapting. Tune in to hear Kirsten's inspiring story and practical tips for managing a successful photography business.

Key Points:

• Kirsten's discovery of photography in high school and her early love for the craft.
• Balancing dual careers as a sign language interpreter and a photographer.
• Creative income streams: running an Etsy store and inventing a camera accessory.
• Managing the ups and downs of a photography business.
• Tips for aspiring photographers on learning and adapting.
• The importance of being prepared and protecting your equipment.

You can find Kirsten at:
https://www.kirstenspencerphotography.com/
https://www.facebook.com/kirstenspencerphotography/
https://www.instagram.com/kirstenspencerphotography/

Grab your Flashback here 
https://flashgear.net/product/flashback/

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

Join the Focus on Business Facebook Community

If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community

Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST

Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.

**-Offers end August 31st 2024**

In this episode of the "Focus on Business Podcast," host Jane Goodrich sits down with Stefanie Murphy, a photographer who has mastered the art of turning a passion into a thriving business. Stefanie shares her personal journey and the lessons learned along the way about pricing, customer relationships, and the necessity of a solid marketing strategy.

🌟 Key Takeaways:
- Insights into the transition from photography as a hobby to a profitable business.
- Understanding the impact of social media and digital marketing on modern photography.
- Practical tips for photographers on pricing and client management.


👍 Like this video, subscribe to our channel, and hit the bell icon to get notified about our latest episodes. Share your thoughts and questions in the comments below – we love hearing from you!

You can find Stefanie at: 
https://stefaniemurphymedia.com/
https://www.instagram.com/stefaniemurphymediainc/

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

Join the Focus on Business Facebook Community

If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community

Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST

Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.

**-Offers end August 31st 2024**

In this insightful episode of the "Focus on Business" podcast, host Jane Goodrich welcomes Jeff Armstrong, a renowned wedding photographer and photography educator. Jeff shares his journey from feeling misfit in a corporate setting to embracing his creative passions and entrepreneurial spirit, ultimately leading to the establishment of a successful wedding photography business.

Throughout the episode, Jeff and Jane discuss the significance of understanding one's ADHD and harnessing its energy positively. Jeff provides practical tips on managing the overwhelm that comes with hyper-focus and the importance of replenishing one's resources to avoid burnout. The conversation delves into the nuances of connecting with clients on a deeper level, which Jeff believes is crucial for creating meaningful and impactful photography.

You will gain valuable insights on the importance of identity and vision in building a business, the strategic use of SEO, and the benefits of having a supportive partner in navigating the challenges of entrepreneurship. Whether you're a budding photographer or an established professional, Jeff's experiences and advice offer a wealth of knowledge on thriving in the competitive world of photography while staying true to one's artistic vision and personal growth.

You can find Jeff here:

Photography Website: https://www.therealjeffarmstrong.com/

Podcast Link: https://www.therealjeffarmstrong.com/trja-podcast

Jeff's Facebook Group http://bit.ly/easyseofbgroup

Facebook: https://www.facebook.com/chatwithjeffnow/

Instagram: https://www.instagram.com/therealjeffarmstrong

TikTok: https://www.tiktok.com/therealjeffarmstrong

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

Join the Focus on Business Facebook Community

If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community

Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST

Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.

**-Offers end August 31st 2024**

In this insightful episode of our podcast, Jane Goodrich welcomes Lucy Baum, a seasoned wedding and family photographer with a remarkable flair for marketing. Lucy shares her journey from a marketing professional to a beloved photographer, providing practical tips for photographers looking to enhance their business acumen. She dives deep into her transition from corporate life to creative freedom, the importance of customer service in marketing, and how to build a photography business that truly resonates with clients.

Key Points Discussed:

• Lucy's unique background in marketing and how it has influenced her photography business.
• The role of customer experience in building brand loyalty and repeat business.
• Practical strategies for photographers to differentiate themselves in a competitive market.
• Lucy's advice on managing work-life integration with her innovative five-pillar approach based on yogic philosophy.

Education Links:

https://shinesparklmarketing.com/

Private FB Group

Instagram:

https://www.instagram.com/shinesparkl_marketingeducation

https://www.instagram.com/lucybaum

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

Join the Focus on Business Facebook Community

If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community

Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST

Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.

**-Offers end August 31st 2024**

In this captivating episode of "Focus on Business," Jane Goodrich welcomes Joy Michelle, an influential wedding photographer and the visionary behind Photoboss. Joy shares her fascinating journey from being a graphic design student to discovering her passion for photography through personal experiences and mentorship. She delves into the turning points that led her to establish a successful wedding photography business right out of college and emphasizes the importance of mentorship, continuous learning, and embracing one's personal brand.

Joy discusses the evolution of her career, including the accidental creation of Photoboss, a community and resource hub for photographers. The discussion covers practical advice for photographers at all levels, focusing on the significance of understanding your audience, the impact of personal branding, and strategic business operations. Joy's story is a testament to the power of passion driven by purposeful action in the creative industry.

Joy’s Photography Website:https://joymichelle.co/

Called To Both Podcast Page: http://calledtoboth.com/ 

Called to Both FB Group:  https://www.facebook.com/groups/calledtoboth 

Instagram: https://www.instagram.com/joyymichelle/ 

YouTube Channel: https://www.youtube.com/channel/UC-Ou6jRKxcjMrVMxWxLO_fQ 

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

Join the Focus on Business Facebook Community

If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community

Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST

Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.

**-Offers end August 31st 2024**

Join Jane Goodrich on the Focus on Business podcast show as she sits down with Libby Dollar, an acclaimed wedding photographer and educator. Libby shares her inspiring journey from being a sociology student to becoming a sought-after wedding photographer, shooting in 27 states with a goal of covering all 50. Discover her insights on client communication, staying authentic to one's artistic vision, and mastering photography trends while maintaining profitability and personal values.

Jane and Libby dive deep into the challenges photographers face with client interactions and how to establish healthy boundaries while still meeting expectations. They discuss the value of authenticity in style, how to overcome self-doubt and stay confident in one's craft, and how to effectively market oneself as a creative entrepreneur. This episode is filled with valuable tips for photographers and anyone in the creative field.

You can find Libby at
https://libbydollar.com/edu
https://instagram.com/libbydollaredu
Join the Effective Client Communication Community

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

Join the Focus on Business Facebook Community

If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community

Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST

Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.

**-Offers end August 31st 2024**

Join Jane for an inspiring conversation as she interviews Nathan Chanski, a successful photographer and business coach, to uncover his journey from struggling artist to thriving entrepreneur. Together, they delve into essential principles that help creatives build prosperous photography businesses while staying true to their artistic values.

Key Insights:

1. Business Education for Creatives: Nathan highlights the importance of learning business principles to tackle financial and mindset challenges, especially for creative entrepreneurs.
2. Artistic Value and Mindset Shifts: How artists can address mindset issues around valuing their work and charging what they're worth.
3. Lifelong Learning: The value of continuous education and learning from industry veterans.
4. Building a Client Base: Effective strategies for establishing a new client base, focusing on the importance of personal connections and vulnerability.
5. Managing Seasonality and Finances: Navigating seasonality in the wedding photography industry and managing finances in an unpredictable market.
6. Funny Shoot Moments: Nathan and Jane share humorous and embarrassing moments from their shoots, emphasizing the need for professionalism.
7. Tips for New Photographers: Dedicate yourself to your craft and commit to long-term success.
8. Treating Photography as a Big Business: Nathan advises treating your photography business like a big company for maximum professionalism and growth.

Products Mentioned:
Contagious: Why Things Catch On by Jonah Berger 

Chapter Highlights:

• [00:00] Introduction and Background
• [02:59] Business Education for Creatives
• [06:10] Value of Art and Mindset Shifts
• [09:12] Lifelong Learning
• [10:38] Building a Client Base in a New Location
• [16:35] Importance of In-Person Connections
• [22:21] Managing Seasonality and Finances
• [24:59] Seasonality Challenges
• [28:22] Funny Moments from Shoots
• [32:55] Tips for New Photographers
• [36:15] Treating Photography Business Like a Big Business

Nathan ’s journey offers valuable lessons for both aspiring and experienced photographers. He encourages persistence, a dedication to craft, and treating your business with the same seriousness as a large company to achieve long-term success.

Make sure to check out this episode!

You can find Nathan at

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

Join the Focus on Business Facebook Community

If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community

Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST

Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.

**-Offers end August 31st 2024**

In this episode, Annemie, a family photographer and photography educator, shares her journey into photography and how she embraced the business side of the industry. 

She discusses the challenges she faced and the importance of systematizing and outsourcing to focus on the creative aspects of her work. 

Annemie also highlights the significance of building authentic relationships and using email marketing as a powerful tool. She provides insights into preparing for a business move and shares her favorite forms of marketing.

 Overall, Annemie emphasizes the importance of balancing creativity and business in the photography industry. In this conversation, Annemie shares insights and tips on managing a busy schedule, systematizing and automating business processes, outsourcing and delegating tasks, coping with seasonality in the photography business, balancing photography and education businesses, identifying red flags in photography clients, the importance of phone calls for her in client communication, being flexible in business approach, overcoming challenges with confidence, setting profitability as the priority, and funny and challenging shoot experiences.

Takeaways

• Embrace the business side of photography to build a successful career.
• Systematize and outsource non-creative tasks to focus on the aspects you love.
• Build authentic relationships with clients and fellow photographers.
• Utilize email marketing and in-person networking to grow your business. Systematizing and automating business processes can help streamline operations and save time.
• Being flexible in business approach and recognizing that there are multiple paths to success can lead to better outcomes.
• Setting profitability as the priority allows photographers to choose pricing models that work best for them.

You can find Annemie at:
thiscantbethathard.com
https://www.instagram.com/thiscantbethathard

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

Join the Focus on Business Facebook Community

If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community

Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST

Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.

**-Offers end August 31st 2024**

In this episode, Jane chats with Darcy Benincosa, a world-renowned international wedding photographer, who shares her journey into photography and how she built a successful business. She emphasizes the importance of finding and nurturing ideal clients, building connections, and getting published to establish social proof. 

Darcy also discusses the significance of innovation and creativity in standing out as a photographer. She provides valuable insights into balancing work and life, outsourcing editing, and managing seasonality in the wedding photography industry.

Books to read:
Show Your work! by Austin Kleon

Takeaways

• Invest in education and workshops to learn from experienced photographers and avoid common mistakes.
• Build relationships with peers and vendors who are at a similar career level to grow together.
• Focus on getting published in reputable publications to establish social proof and elevate your reputation.
• Find inspiration outside of the wedding industry to develop your own unique style and stand out from the competition.
• Maintain a work-life balance by setting boundaries, outsourcing tasks, and taking time off to recharge.

You can find D'Arcy at
darcybenincosa.com
instagram.com/darcybenincosa
Play It Brave Podcast

Remember to follow and download so you can get the latest episodes straight to your favorite Podcast channel!

You can find Jane at
https://www.Janegoodrich.com
https://www.instagram.com/jane.goodrich
https://www.youtube.com/channel/UCYfForhibA6mLABnAlne8_Q

Join the Focus on Business Facebook Community

If you struggle with ADHD and are a photographer join the Hyperfocus Facebook Community

Focus on Business Podcast is brought to you by:
The PhotoBusiness Etsy Shop for the best merchandise for photographers. Use this link for 25% OFF
https://thephotobusiness.etsy.com?coupon=PODCAST

Picsello - a game changing software for photographers who want to make more money and run their businesses with ease.
Visit https://www.picsello.com
Use the code: PODCAST25 for 25% off the first 12 months of your subscription.

**-Offers end August 31st 2024**