Franchise Empires

Franchise Empires

By The Wolf, A Workweek FriendBusinessEntrepreneurshipInvestingManagement
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Franchise Empires episodes

  • S5 Ep7: Building a Consumer-Facing Coffee Brand, with Jacob Jaber

    How did Philz Coffee grow to become synonymous with fueling the likes of tech giants out of Silicon Valley? 

    Co-founder, Jacob Jaber, explains how the vision of Philz Coffee came to fruition from his father, who simply wanted to create a place where people could hang out and share great drinks together. 

    Now, with over 75+ locations, this growing franchise still relies on one key ingredient: creating a memorable, personalized experience for each of its customers. Jacob and the Wolf chat about its unique barista model and how the most important aspect of any business is to create a product that you really, really love. 

    Then, find out which businesses Jacob prefers to invest in. 

     

    0:00 Background

    3:40 The Turning Point

    6:18 Creating a Community

    8:40 Building a Consumer-Facing Brand

    15:00 Expansion Plans

    17:20 The Phil’s Business Model

    28:21 Brand Association

    31:40 Building a Brand

    37:42 Investing in Consumer Companies

    46:08 Follow Us

    Built by hospitality for hospitality. Empower your employee experience by using Harri to build, manage, engage, and retain your team.  

    Don’t you think it’s time to utilize a platform designed to elevate your greatest asset— your employees?

     

    Visit Harri.com to learn more.

     

    Follow Jacob:

    LinkedIn: https://www.linkedin.com/in/jacobjaber/

    Twitter: https://www.twitter.com/jacobjaber

     

    If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. 

     

    Thank you so much!

    Check out The Wolf’s newsletter.

     

    Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf

    53 min
  • S5 Ep6: How Shelly Sun Built a $639 Million Dollar Franchise

    What’s the best way to drive franchise growth in the senior healthcare industry? 

     

    According to Brightstar Care CEO Shelly Sun, it’s paying the best people the best salary possible, encouraging accreditation across all locations to ensure franchise consistency, and aggressive nationwide marketing tactics.  

     

    Shelly talks with The Wolf about her top components for a scalable franchise model, the challenges and lessons she’s learned from staying 20% company-owned, and the coming obstacles the home healthcare industry will face as the Baby Boomer generation ages.  

     

    Shelly's passion for providing quality care and her strategic mindset for driving brand growth make for an inspiring interview you won’t want to miss. 

     

    0:00 Intro

    4:28 Brightstar Components

    10:40 Stepping Stones to Evolution

    19:41 National Accounts Program

    22:54 Early Lessons

    30:03 Not Selling Out

    36:20 Aging Baby Boomers

    41:58 Contact Us

     

    Follow Brightstar Care: 

     

    https://www.brightstarfranchise.com

    https://www.brightstarcare.com   

     

    Follow Shelly: 

     

    LinkedIn: https://www.linkedin.com/in/brightstarshellysun/

     

     

     

    Built by hospitality for hospitality. Empower your employee experience by using Harri to build, manage, engage, and retain your team. 

     

    Don’t you think it’s time to utilize a platform designed to elevate your greatest asset— your employees?

     

    Visit Harri.com to learn more.

     

    If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. 

     

    Thank you so much!

     

    Check out The Wolf’s newsletter.

     

    Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf

    48 min
  • S5 Ep5: How Chris Kenny Raised $300M To Invest in The Biggest Franchises of Tomorrow

    What do fitness, skincare and swim schools have in common? Get ready to make a splash with Chris Kenny as he dives into the success of consumer service brands, from Heyday to Orangetheory to Big Blue Swim School.

    Chris is the Co-Founder and Managing Partner of Level5 Capital Partners. With over a decade of experience investing and operating in the consumer services sector, Chris has been an instrumental part in making L5 a standout player in the franchise industry.

    The Wolf and Chris delve into his origins in the business, explore L5’s unique approach to investing in franchises, and talk strategies for accelerating growth and enhancing brand value.

    And great customer experience starts with great employee experience. Create business success with Harri, the platform to build, manage, engage and retain your team. Care for your people, and they will care for your customers.


    Visit www.harri.com today


    Follow Chris:

    LinkedIn: https://www.linkedin.com/in/chris-kenny-09a4271/ 


    If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!


    Check out The Wolf’s newsletter

    Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf

    48 min
  • S5 Ep4: Turning Thrift Store Shopping into Franchise Gold with BaseCamp CEOs Zach and Tyler Gordon

    How do resale employees determine how much that five-year-old Lululemon shirt is actually worth?

     

    The Wolf sits down with BaseCamp Franchising owners Zach and Tyler Gordon to discover exactly how Uptown Cheapskate and Kid to Kid streamlined resell value subjectivity and turned it into a finely-tuned, fully systematic, operational process across over 200 different locations.

     

    Plus, how are Zach and Tyler inverting the stigma of used clothing and turning it into their personal franchise goldmine in the face of online reselling giants? And why is value one of the biggest motivators of consumer behavior? 

     

    Tune in to find out!

     

    00:00 Franchising Kid to Kid and Uptown Cheapskate

    9:45 Exploring the Tailwinds of the Resale Market

    16:14 A New Way to Shop and Sell Clothing

    22:08 Operational Challenges in Resale Businesses

    35:10 The Future of Thrift Shopping

    43:28 Exploring the Benefits of Resale Franchise Ownership 

    47:09 The Resale Clothing Industry

    50:32 Contact Us

     

    Built by hospitality for hospitality. Empower your employee experience by using Harri to build, manage, engage, and retain your team. 

     

    Don’t you think it’s time to utilize a platform designed to elevate your greatest asset— your employees?

     

    Visit Harri.com to learn more.

     

    Follow BaseCamp Franchises:

     

    LinkedIn: https://www.linkedin.com/company/basecamp-franchising/

    https://kidtokidfranchise.com/

    https://uptowncheapskatefranchise.com/

     

    If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. 

     

    Thank you so much!

     

    Check out The Wolf’s newsletter

     

    Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf

    56 min
  • S5 Ep3: Always Have a Playbook for Scaling, with Voda CEO Dan Claps and Zach Nolte

    How do you create a 1.7 million dollar franchise beast from a small-scale cleaning company?

     

    According to Voda Cleaning and Restoration franchise owners Dan Clap and Zach Nolte, the secret to scaling lies in franchising a business that naturally lends itself to marketing multiple services. 

     

    Dan and Zach chat with the Wolf about how Voda Cleaning and Restoration cornered a large chunk of the home restoration market after discovering that the water damage cleaning business went hand-in-hand with other services like mold remediation, air duct cleaning, and more. 

     

    Plus, find out why all future franchisers must have a brand playbook, why franchising is a team sport, and why investing in the right technology is crucial if you ever want to scale. 

     

    Built by hospitality for hospitality. Empower your employee experience using Harri to build, manage, engage, and retain your team. 

    Don’t you think it’s time to utilize a platform designed to elevate your greatest asset— your employees?

    Visit Harri.com to learn more.

     

    Follow Zach:

    LinkedIn: https://www.linkedin.com/in/znolte/

     

    Visit Voda:

    https://myvodafranchise.com/

     

    If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. 

     

    Thank you so much!

     

    Check out The Wolf’s newsletter

     

    Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf

    0:00 Intro and Background

    2:41 The Perfect Franchise Marriage

    6:36 Choosing Restoration

    10:24 Building a Business

    17:54 Technology and Branding are Key

    29:01 The Power of Having Systems in Place 

    37:35 The Hard Data

    47:08 Vision for Voda

    49:10 Contact Us

    55 min
  • S5 Ep2: Using Life Obstacles to Fuel Your Franchise, with Cynthia May

    How does a single, 17-year-old mother find the motivation to build an 83-territory health and wellness empire? 

     

    Cynthia May, co-founder of Beem Light Sauna, chats about how becoming a single mother at an early age gave her the strength to find financial stability by taking calculated risks and trusting her gut instincts. 

     

    Cynthia explains how she went from owning a high-end salon to transitioning to the health and wellness space after her daughter became ill with Lyme Disease. 

     

    Then, she discusses the importance of mentorship in business partnerships, designing a consumer-first experience for customers, building a lean store infrastructure, and how franchising allowed her to help others at a crossroads in their own careers.

     

    Built by hospitality for hospitality. Empower your employee experience by using Harri to build, manage, engage and retain your team. 

    Don’t you think it’s time to utilize a platform designed to elevate your greatest asset— your employees?

    Visit Harri.com to learn more.

     

    Follow Cynthia:

     

    On LinkedIn: https://www.linkedin.com/in/cynthiamay

    On Instagram: https://www.instagram.com/simplimay/

     

    If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. 

     

    Thank you so much!

     

    Check out The Wolf’s newsletter.

     

    Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf

     

    45 min
  • S5 Ep1: Cookies And Cream: How To Open A Multi-Brand Desserts Franchise

    Who doesn’t love a cookie, or a pretzel…or ice cream? CJ Adams is the multi-brand franchise owner growing his sweet treat empire. Find out how.

    CJ is the Owner of Nashville-based Cookies And Cream, the multi-brand franchise of Great American Cookies, Maggie Moo's, Marble Slab Creamery, and Pretzelmaker.

    The Wolf and CJ get into the logistics of cross training employees to work across all brands, how to find the right opportunities, and why, at the end of the day, CJ’s a cookie guy.

    And great customer experience starts with great employee experience. Create business success with Harri, the platform to build, manage, engage and retain your team. Care for your people, and they will care for your customers.

    Visit www.harri.com today

    Follow CJ:

    LinkedIn: https://www.linkedin.com/in/iamcjadams/

    Twitter: https://twitter.com/seejayadams

    If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!

    Check out The Wolf’s newsletter

    Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf

    35 min
  • S4 Ep12: The Franchise Growth Expert Turned Pub Franchise Owner, With Brent Dowling

    From pro snowboarder to CEO, find out how Brent Dowling grows promising young franchises - including his own brewery pub brand.

    Brent is Co-founder and CEO of Raintree, the company packed full of seasoned professionals, dedicated to growing promising young franchises into industry giants.

     

    The Wolf and Brent discuss why it was time for Brent to put his money where his mouth is and get in on the franchise ground floor, how the average American feels about franchise ownership, plus how Raintree goes about branding its products.

    You know how hard it is to hire at scale. That’s why successful franchise owners use Wizehire. Shift to a new way of hiring and learn more at wizehire.com/pod.

    Follow Brent:

    LinkedIn: https://www.linkedin.com/in/brent-dowling-/


    If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!


    Check out The Wolf’s newsletter

    Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf

    48 min
  • S4 Ep11: How To Become A Multi-Brand Franchise Owner, With Andrew Garcia.

    How do you succeed in franchising? Invest in what fascinates you and makes a positive impact.

    Andrew Garcia is the entrepreneur who hated the 9 to 5 and turned to franchising.

    He is a partner and co-owner of ServPro, the 24-hour mitigation and restoration service, and partner at Ellie Mental Health, a franchise offering mental health services at the office and at home for individuals, children and families.

    The Wolf and Andrew get into why creating a legacy for good is a top priority for this entrepreneur, why dealing with insurance companies draws the emotion out of tough situations, and why saying yes to a haulage and junk removal franchise was the risk that kickstarted his franchise career.

    You know how hard it is to hire at scale. That’s why successful franchise owners use Wizehire. Shift to a new way of hiring and learn more at wizehire.com/pod.

    Follow Andrew:

    LinkedIn: https://www.linkedin.com/in/agarcia87/

    If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!

    Check out The Wolf’s newsletter

    Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf

    39 min
  • S4 Ep10: Hawaii Fluid Art: The Unique Franchise Celebs Can’t Get Enough Of

    How does an art class, enjoyed by Pink and Matthew McConaughey, become a franchise?

    Maya Ratcliff is the Founder of Hawaii Fluid Art - an accessible art class with incredible results. Celebrities love it, but anyone can join in and create a one-off piece they’ll be proud to display on their wall.

    From one location in Hawaii, founded during the pandemic, to two more in Dallas and Kansas City, Maya has ambitious plans to open 10 more corporate locations by the end of 2023.

    The Wolf and Maya discuss the resin layer and techniques that make Hawaii Fluid Art unique, why her absentee business model works so well, and how she negotiated down the price of materials.

    You’ll also hear how these negotiations mean classes run up to a 95% profit margin for every student who walks through the door.

    You know how hard it is to hire at scale. That’s why successful franchise owners use Wizehire. Shift to a new way of hiring and learn more at wizehire.com/pod.


    Follow Maya:

    LinkedIn: https://www.linkedin.com/in/maya-ratcliff-3202941a/

    Twitter: https://twitter.com/renohelp


    If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!


    Check out The Wolf’s newsletter

    Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf

    33 min

About Franchise Empires

From the publisher's feed

Most startups are doomed to fail. But there’s an alternative route to financial freedom for hungry entrepreneurs. One that involves far less risk, far more work-life balance, and just as much profit. Franchises. Franchise Empires gives aspiring franchise owners the playbook to build a multi-unit franchise empire of their own. Every episode we hear from guests who are building their franchise empire: Franchisees who started with one unit and aren’t stopping until they get to dozens, hundreds, or even thousands more locations. Hosted by The Wolf, you’ll hear exactly how to turn your ambition into tangible actions and take your first steps up the franchise ladder. We’ll break down the steps you need to take open your first franchise, your second location and beyond, along with the many pitfalls to avoid. Wolf answers all your questions about owning and running your franchise, and interviews guests with first hand experience like Greg Flynn, the multi-billion dollar restaurant franchisee, Jamie Weeks, the largest OrangeTheory franchisee in the world who’s launching his own fitness franchise SweatHouz, and Jason McGowan, Co-founder and CEO of Crumbl cookies. Want to get started on your franchise owning journey? Tune in every Tuesday for a new episode. Make sure to subscribe wherever you get your podcasts.

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