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In this special closing interview from the VusionGroup Podcast Studio at CGF 2025 in Amsterdam, Frans Muller, CEO of Ahold Delhaize, joins Omni Talk Retail (0:10). He opens with reflections on the value of the Consumer Goods Forum and his time as co-chair (1:15), before diving into Aholdâs strategy of acting small at scale by empowering local stores and embracing community-specific solutions (2:15). He discusses how loyalty data and AI are reshaping personalized experiences (4:00), and how technology makes it easier to remain locally relevant while capturing operational efficiencies (5:30). Frans shares thoughts on sustainability, collaboration across the value chain, and lessons from peers on issues like plastic waste and human rights due diligence (6:30). He wraps with reflections on leadership, vulnerability, and the importance of staying humble and curiousâeven as a global CEO (9:00).
#FransMuller #AholdDelhaize #cgf2025 #retailleadership #SustainableRetail #foodwaste #groceryinnovation #retailtechnology #omnitalkretail
By Omni Talk Retail4.7
100100 ratings
In this special closing interview from the VusionGroup Podcast Studio at CGF 2025 in Amsterdam, Frans Muller, CEO of Ahold Delhaize, joins Omni Talk Retail (0:10). He opens with reflections on the value of the Consumer Goods Forum and his time as co-chair (1:15), before diving into Aholdâs strategy of acting small at scale by empowering local stores and embracing community-specific solutions (2:15). He discusses how loyalty data and AI are reshaping personalized experiences (4:00), and how technology makes it easier to remain locally relevant while capturing operational efficiencies (5:30). Frans shares thoughts on sustainability, collaboration across the value chain, and lessons from peers on issues like plastic waste and human rights due diligence (6:30). He wraps with reflections on leadership, vulnerability, and the importance of staying humble and curiousâeven as a global CEO (9:00).
#FransMuller #AholdDelhaize #cgf2025 #retailleadership #SustainableRetail #foodwaste #groceryinnovation #retailtechnology #omnitalkretail

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