Kerry Lutz and Alex Thoric discussed digital marketing strategies and platforms, focusing on the use of paid ads on social media platforms like Facebook, Instagram, and LinkedIn to target specific audiences. They also talked about the growing importance of TikTok and its impact on driving traffic to other platforms like Instagram and YouTube. The conversation included insights into successful campaigns on Facebook and Instagram, with Alex sharing a case study of a gym's campaign during the COVID-19 pandemic. The meeting ended with information on how to connect with Alex and access his services. Find Alex here: Building Income on Demand Find Kerry here: FSN  and here: inflation.cafe