In part two of our conversation with Warren Hypes, Rays' Vice President of Creative & Brand, we continue discussion of remaking Steinbrenner Field into the home of the 2025 Tampa Bay Rays.

Then we shift gears to explore the daily grind of leading the largest in-house creative team in Major League Baseball.

From orchestrating branding initiatives to ensuring every detail of the fan experience reflects the Rays' identity, Warren walks us through what a typical game day looks like for him and his team.

We also discuss some of his other notable projects, like the very well-received “City Connect” concept.

To cap things off, Warren shares his thoughts on the 2025 Rays squad and what excites him most about this season.

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