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From Stadiums to House Parties: A Rock Band's Trendy Marketing Strategy
“What if one of the biggest bands from the 2000s showed up at your local bowling alley… and played a full set for ten people?”
That’s not a fantasy—it’s exactly what the All-American Rejects are doing, and it’s the heart of this inspiring and hilarious episode of The Ben and Skin Show on 97.1 The Eagle. With Ben Rogers out on vacation, Jeff “Skin” Wade, Kevin “KT” Turner, and Krystina Ray dive into one of the coolest stories in music right now: a major band ditching the big venues for a DIY tour that’s all about connection, community, and pure rock energy.The crew breaks down the band’s self-funded “House Party Tour,” where they’re popping up in small towns, frat houses, and even bowling alleys—asking only for a $5 donation at the door. It’s a middle finger to the corporate concert machine and a love letter to the fans who never stopped listening.
That’s not a fantasy—it’s exactly what the All-American Rejects are doing, and it’s the heart of this inspiring and hilarious episode of The Ben and Skin Show on 97.1 The Eagle. With Ben Rogers out on vacation, Jeff “Skin” Wade, Kevin “KT” Turner, and Krystina Ray dive into one of the coolest stories in music right now: a major band ditching the big venues for a DIY tour that’s all about connection, community, and pure rock energy.The crew breaks down the band’s self-funded “House Party Tour,” where they’re popping up in small towns, frat houses, and even bowling alleys—asking only for a $5 donation at the door. It’s a middle finger to the corporate concert machine and a love letter to the fans who never stopped listening.
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By 97.1 The Freak (KEGL-FM)
4.5
6666 ratings
“What if one of the biggest bands from the 2000s showed up at your local bowling alley… and played a full set for ten people?”
That’s not a fantasy—it’s exactly what the All-American Rejects are doing, and it’s the heart of this inspiring and hilarious episode of The Ben and Skin Show on 97.1 The Eagle. With Ben Rogers out on vacation, Jeff “Skin” Wade, Kevin “KT” Turner, and Krystina Ray dive into one of the coolest stories in music right now: a major band ditching the big venues for a DIY tour that’s all about connection, community, and pure rock energy.The crew breaks down the band’s self-funded “House Party Tour,” where they’re popping up in small towns, frat houses, and even bowling alleys—asking only for a $5 donation at the door. It’s a middle finger to the corporate concert machine and a love letter to the fans who never stopped listening.
That’s not a fantasy—it’s exactly what the All-American Rejects are doing, and it’s the heart of this inspiring and hilarious episode of The Ben and Skin Show on 97.1 The Eagle. With Ben Rogers out on vacation, Jeff “Skin” Wade, Kevin “KT” Turner, and Krystina Ray dive into one of the coolest stories in music right now: a major band ditching the big venues for a DIY tour that’s all about connection, community, and pure rock energy.The crew breaks down the band’s self-funded “House Party Tour,” where they’re popping up in small towns, frat houses, and even bowling alleys—asking only for a $5 donation at the door. It’s a middle finger to the corporate concert machine and a love letter to the fans who never stopped listening.
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