The Insightful Leader

From Startup to Sale part 1


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This month’s Insight in Person podcast is a three-part, in-depth look at the entrepreneurial journey of Scott Mandell, Founder and CEO of Enjoy Life Foods, who took his company from idea to startup to acquisition—and in the process helped to establish a product category around allergen-free foods.

Our first episode examines the origin of Enjoy Life Foods.

How was it able to establish itself as the first major brand in its category? Episode two looks at how Mandell successfully scaled the business. The third episode dives into how timing, preparation, and a bit of luck helped the company overcome financial setbacks.

 

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The Insightful LeaderBy Kellogg School of Management

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