The Insightful Leader

From Startup to Sale part 3


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This month’s Insight in Person podcast is a three-part, in-depth look at the entrepreneurial journey of Scott Mandell, Founder and CEO of Enjoy Life Foods, who took his company from idea to startup to acquisition—and in the process helped to establish a product category around allergen-free foods.

In the third episode of the series, we are joined by Mandell and Joe Dwyer, adjunct lecturer of innovation and entrepreneurship at the Kellogg School and a partner at Digital Intent, to look at how Enjoy Life Foods financed its growth. How did Mandell navigate a tricky funding environment in order to become a category-maker in the allergen-free packaged food industry? What can other startups learn from Enjoy Life’s successes--and its numerous setbacks?

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The Insightful LeaderBy Kellogg School of Management

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