Full Cycle

In this episode, host Matt DeWolf sits down with Cristina Iacobelli, owner of College Coin Laundry in Oceanside, Calif.. With over 31 years of experience in the laundromat industry, Cristina shares her journey from entering the business as a young mom, to running her laundromat solo for 25 years after buying out her family and navigating life as a single woman business owner.

The conversation covers the unique challenges and proud moments that come with being a woman in an industry that is heavily male, but Cristina talks about the importance of hands-on involvement, debunking the myth of passive income, and how building operational confidence and learning the technical side of the business changed her approach. 

Cristina offers practical advice for newcomers and industry veterans alike: don't be afraid to dive in, keep learning, and remember that in the end, it's all about serving people.

Thanks for giving us a turn.

Host:  Matt Dewolf

Guest:  Cristina Iacobelli

In this episode, host Matt DeWolf sits down with Cristina Iacobelli, owner of College Coin Laundry in Oceanside, Calif.. With over 31 years of experience in the laundromat industry, Cristina shares her journey from entering the business as a young mom, to running her laundromat solo for 25 years after buying out her family and navigating life as a single woman business owner.

The conversation covers the unique challenges and proud moments that come with being a woman in an industry that is heavily male, but Cristina talks about the importance of hands-on involvement, debunking the myth of passive income, and how building operational confidence and learning the technical side of the business changed her approach. 

Cristina offers practical advice for newcomers and industry veterans alike: don't be afraid to dive in, keep learning, and remember that in the end, it's all about serving people.

Thanks for giving us a turn.

Host:  Matt Dewolf

Guest:  Cristina Iacobelli

Welcome back to Full Cycle, the podcast that explores the entrepreneurial spirit behind the laundry business. In this episode, host Matt DeWolf sits down with Beau Perra, the founder of Lotta's Laundry, a pickup and delivery laundry service on Bainbridge Island. Beau and his wife didn't come from the laundry industry. They brought their branding and digital marketing backgrounds and channeled that experience into building a community-focused service from scratch.

Beau shares the path from running a digital marketing agency to folding thousands of pounds of laundry each month out of their home. He talks through the early burnout, refining systems, and growing a team, all while keeping branding and storytelling central to the business. 

If you're interested in starting a service without a storefront, scaling operations, or getting a look at how one couple is building something different in this industry, this one is worth your time.

Thanks for giving us a turn.

Welcome back to Full Cycle, the podcast that explores the entrepreneurial spirit behind the laundry business. In this episode, host Matt DeWolf sits down with Beau Perra, the founder of Lotta's Laundry, a pickup and delivery laundry service on Bainbridge Island. Beau and his wife didn't come from the laundry industry. They brought their branding and digital marketing backgrounds and channeled that experience into building a community-focused service from scratch.

Beau shares the path from running a digital marketing agency to folding thousands of pounds of laundry each month out of their home. He talks through the early burnout, refining systems, and growing a team, all while keeping branding and storytelling central to the business. 

If you're interested in starting a service without a storefront, scaling operations, or getting a look at how one couple is building something different in this industry, this one is worth your time.

Thanks for giving us a turn.

In this episode of Full Cycle, host Matt DeWolf and guest Jim Hohnstein take you on a journey through time and transformation. Jim Hohnstein shares the fascinating story of how he turned a historic 1907 bank building in Lafayette, Colorado, into a thriving, modern laundromat with a loyal customer base; some of whom drive over 35 miles just for the experience.

Discover how Jim Hohnstein combines old-world charm, cutting-edge technology, and constant innovation, like ozone cleaning systems and a cozy kids’ library, to create an environment that goes far beyond washing clothes. You’ll also hear about the challenges and adventures of repurposing vintage spaces, the importance of customer experience, and why relentless improvement keeps Jim Hohnstein excited for what’s next in the laundry business.

Whether you’re drawn in by stories of entrepreneurial spirit, interested in the future of laundromats, or just love a good underdog renovation tale, this episode will give you plenty of real-world insights. Thanks for giving us a turn.

In this episode of Full Cycle, host Matt DeWolf and guest Jim Hohnstein take you on a journey through time and transformation. Jim Hohnstein shares the fascinating story of how he turned a historic 1907 bank building in Lafayette, Colorado, into a thriving, modern laundromat with a loyal customer base; some of whom drive over 35 miles just for the experience.

Discover how Jim Hohnstein combines old-world charm, cutting-edge technology, and constant innovation, like ozone cleaning systems and a cozy kids’ library, to create an environment that goes far beyond washing clothes. You’ll also hear about the challenges and adventures of repurposing vintage spaces, the importance of customer experience, and why relentless improvement keeps Jim Hohnstein excited for what’s next in the laundry business.

Whether you’re drawn in by stories of entrepreneurial spirit, interested in the future of laundromats, or just love a good underdog renovation tale, this episode will give you plenty of real-world insights. Thanks for giving us a turn.

In today’s special segment, "Laundry Leaders Unfolded," join CLA CEO Brian Wallace as he sits down with Alex Jekowsky, CEO of Cents. 

Discover why recurring revenue is the envy of so many businesses, and how memberships -once a novelty - are now becoming an essential part of creating dependable income and deeper customer relationships. Jekowsky breaks down practical examples of successful subscription models, offers actionable tips for laundromat owners, and challenges traditional thinking about self-service innovation.

But that’s not all: The conversation also ventures into the world of private equity, exploring why investors are flocking to laundromats, what this means for independent operators, and how these developments could shape the industry by 2026.

With insights on technology, loyalty programs, and the importance of running great neighborhood laundromats, this episode is packed with real-world strategies and big-picture trend-spotting.

Welcome to the very first episode of the newly rebranded Full Cycle podcast, formerly the PlanetLaundry podcast!

Hosted by Matt DeWolf, this episode sets the stage for a fresh perspective on the laundromat industry—one that digs deep into the stories, insights, and innovations shaping both community and business.

Joining Matt DeWolf is Amanda Sidell, owner of The Laundry Basket in Maine. Amanda Sidell brings a unique background as a clinical social worker turned laundromat entrepreneur. In this episode, she shares her personal journey—serendipitously entering the laundry world during the uncertainties of COVID, putting her psychology and human-centered design expertise to work, and transforming customer experiences in her store.

The conversation explores the power of empathy and psychological safety in business, how a positive environment boosts customer loyalty, and why investing in your staff pays off. Plus, Amanda Sidell dives into community impact, creative ways to give back, and candid thoughts on overcoming the pressures of keeping up in the industry.

If you’re ready to rethink the laundromat experience—from the people who run them to the communities they serve—this episode is the perfect place to start. Let’s go full cycle!

Welcome to the very first episode of the newly rebranded Full Cycle podcast, formerly the PlanetLaundry podcast!

Hosted by Matt DeWolf, this episode sets the stage for a fresh perspective on the laundromat industry—one that digs deep into the stories, insights, and innovations shaping both community and business.

Joining Matt DeWolf is Amanda Sidell, owner of The Laundry Basket in Maine. Amanda Sidell brings a unique background as a clinical social worker turned laundromat entrepreneur. In this episode, she shares her personal journey—serendipitously entering the laundry world during the uncertainties of COVID, putting her psychology and human-centered design expertise to work, and transforming customer experiences in her store.

The conversation explores the power of empathy and psychological safety in business, how a positive environment boosts customer loyalty, and why investing in your staff pays off. Plus, Amanda Sidell dives into community impact, creative ways to give back, and candid thoughts on overcoming the pressures of keeping up in the industry.

If you’re ready to rethink the laundromat experience—from the people who run them to the communities they serve—this episode is the perfect place to start. Let’s go full cycle!

Welcome to the final episode of the PlanetLaundry Podcast, a show that has been a trusted voice for laundromat owners and industry professionals for years. Today, Matt DeWolf is joined by Brian Wallace, President and CEO of the Coin Laundry Association, to talk about a major transition. The PlanetLaundry Podcast is evolving into the Full Cycle Podcast, accompanied by a refreshed publication and expanded digital resources.

In this episode, you will hear why the CLA is making this change now, what the shifting landscape means for laundromat owners, and how telling deeper and more personal stories will help elevate the community. The conversation includes behind-the-scenes insights about the new quarterly cadence of Full Cycle Magazine, expanded content channels, and a renewed focus on the entrepreneurial and often unexpected journeys of its members.

As the industry continues to grow and modernize, Matt DeWolf and Brian Wallace discuss how the CLA is committing to practical advice, multiple perspectives, and innovative content across print, podcast, video, and online platforms. Whether you are a long-time subscriber, a new member, or simply passionate about entrepreneurship, this episode sets the stage for an exciting new era in laundromat industry media.

Tune in for a thoughtful look back, a hopeful look ahead, and a celebration of the community that keeps this business moving and keeps laundry clean.