MENA is a region ripe with opportunities for game industry professionals. Our host, Peggy Anne Salz, sits down with an expert on the area and headline speaker at the GameExpo Summit powered by PG Connects, Kadri Harma. Co-Founder of the investment fund and mentoring program, GameFounders, and Venture Partner at Sisu Game Ventures, Kadri brings her on-the-ground expertise to the show this week, lifting the lid on unlocking the MENA market. She shares the investment opportunities and player behaviour that make the region stand out, the government initiatives that empower the local industry, and the actions indie studios can take to attract the attention of the investor community. Listen in and register now for the GameExpo Summit on May 1-2. 

CHAPTER TIMESTAMPS

00:00 - Intro

02:57 - Understanding the MENA market

07:57 - MENA's appeal

12:48 - Opportunities for investment

20:36 - Favourite games Q&A

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