Meet Talia Mashiach, founder and C.E.O. of Eved, a Chicago-based software firm that developed technology for meeting and event planners to automate payments to event suppliers. Learn how the company grew to over $9 million in revenue in four years, overcame planners’ fear of new software, why good business products should have a consumer feel, and why planners should constantly improve their business acumen. A must-listen for anyone who wants to use—or create new— technology to plan more efficient eve

Meet Matthew David Hopkins of 360 Design Events. Hear how his architecture degree impacted his approach to event design. Dive into some of his more memorable gatherings—including large-scale benefits and mayoral inaugurations. Hopkins explains his rules for cocktail receptions, and why it's important to throw out the rule book on occasion. Finally, he shares how his design choices have changed, how planning for social events differs from planning for corporate events, and key questions he asks every clien

Meet Carol Muldoon, who oversees event management for KPMG and go behind the scenes of the firm’s massive in-house events department, with its 120 employees and roughly 2,500 annual events. Learn the thinking behind handling everything in-house, and the ways KPMG is investing in face-to-face events as a strategic tool. Muldoon also shares what has changed over her 30-year career and how she chooses venues and vendors. A must-listen for anyone interested in how big-time in-house event departments run.

Husband and wife team, Chris Drury and Jill Taub Drury, owners of New York-based Drury Design discuss how the industry has changed in the last decade—and how it hasn't. They share the idea of “cognitive events,” the importance of knowing your audience, how to convince clients that millennials are important to communicate with, and what innovations and technology they are focused on for the years ahead. A must-listen for anyone curious about how technology and generational shifts are changing the indu

Hear from Larry Cohen, the president of marketing agency Axis Promotions, which creates promotional swag for major brands as he, David Adler and Beth Kormanik of BizBash discusses why swag has gone from reviled to an important business tool that when well-done resonates with attendees for a long time. Cohen shares what types of swag are popular today, including “influencer kits,” tech products, drinkware, journals/notebooks, apparel, and more. A must-listen for anyone who wants to build brand awareness.

David Adler, C.E.O. of BizBash, speaks to Ashley Crowder, C.E.O. and co-founder of the event tech company Vntana. Crowder shares how the immersive, interactive technology works and can even be used to collect data on engagement, delves into how these “futuristic photo booths” have evolved since the Tupac hologram, and how this technology will change conferences, meetings, keynote presentations, and more. A must-listen for anyone curious about the future—and accessibility—of this cutting-edge technol

In this episode, hear from Amir Epstein of talent-booking company RER Productions on how planners hire big-name musicians, actors, athletes, comedians, and others for events. He discusses how performances at corporate events differ from public events, how to tell which stars would be a good fit, what to expect from talent riders, how willing performers are to customize content, and what questions event planners should ask. A must-listen episode for anyone who plans entertainment for events of any size.

David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, host astrologer and author Leslie McGuirk, who dives into the history and science of astrology, and how everything in nature has a pattern—including humans, sharing how astrology can help planners find the best date for events, accommodate communications styles, and discover what type of food to serve. A must-listen for anyone curious—or skeptical—about astrology.

Presented by Surkus and the Event Leadership Institute

Meet one of the country’s most seasoned event caterers, Peter Callahan of Peter Callahan Catering, to learn about his new book, Party Food, released August 2017. He shares where he gets inspiration, whether it's enough to just be a caterer these days, walks us through his process of working with clients and delves into the ways he tailors menus, shares some of his most unique recipes and presentations. A must-listen for any caterer looking to keep up with current trends while still surprising their client

David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Catherine Bennett, senior vice president and managing director of fashion events for IMG, and Laurie DeJong, the C.E.O. of LDJ Productions, the producers behind New York Fashion Week to discuss how Fashion Week has grown to become New York’s largest media event. A must-listen for anyone who wants to learn from one of the world’s largest—and most logistically challenging—events.

Running time 40:16.