Leveling Up with Eric Siu

GE Ep 156 [2016]: Best Selling Author Ryan Holiday Reveals How He Sold 200,000+ Copies & Works with Clients Like Tony Robbins & Tim Ferriss


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Hey everyone, today our guest is Ryan Holiday, the former Director of Marketing at American Apparel and current Founder and Partner at Brass Check Marketing where he focuses on creative consulting, advising, and marketing. Ryan is the author of several books including “Ego Is the Enemy,” “The Obstacle Is the Way,” “Trust Me, I’m Lying,” and “Growth Hacker Marketing.”

In today’s interview, we’ll be talking about the scary risk Ryan took to drop out of school at 19 and work as a media strategist as well as a research assistant for author Robert Greene, how his role as Director of Marketing at American Apparel led to writing his first book, why his books have sold over 200,000 copies in 20 languages, and how Ryan got to work with high-profile clients like Tim Ferriss, Tony Robbins, and Tucker Max.

Ryan’s newest book “Ego Is the Enemy” came out June 14 and you can purchase it right here!

Click here for show notes and transcript.

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Leveling Up with Eric SiuBy Eric Siu

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