Offline, The Podcast

Gemma Watts on operating a beauty business, navigating sponsored content & advocating for diversity.


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Dearest you.


An honest conversation with one of the most talented and entertaining women in Australian beauty right now, Gemma Watts. The journalist, copywriter and photographer is the founder of digital beauty destination, Glow Journal, and its podcast of the same name.


Gemma started out in fashion journalism before falling in love with beauty, and is now leading the way for objective and informative beauty content in Australia. In this episode, Gemma and I have a very honest conversation about running our own businesses, why it is important to have a considered strategy and how we both think about growth. 


We also discuss the responsibility on creators today to be putting out valuable and original content, our shared experiences with plagiarism and why we should all sit in our expertise. 


Gemma also shares her opinion on sponsored content, how she advocates for greater diversity in the beauty industry, two perspectives when it comes to transparency around treatments like Botox and plastic surgery, and her take on privacy. 


Thank you for being here.


Alison xo

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Offline, The PodcastBy Alison Rice

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