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Keyword stuffing is as outdated as flip phones, and AI-driven search doesn’t care about your SEO tricks from 2012. AI isn’t just reading your content—it’s figuring out if it actually helps people. In this episode, we break down Generative Engine Optimization (GEO), the new way to create content AI trusts, references, and ranks. Learn why intent matters more than keywords, how AI interprets context, and what you can do today to make sure your content doesn’t get ignored. The rules have changed—write for humans, or get left behind.
Connect with Emily Laird on LinkedIn
By Emily Laird4.6
2020 ratings
Keyword stuffing is as outdated as flip phones, and AI-driven search doesn’t care about your SEO tricks from 2012. AI isn’t just reading your content—it’s figuring out if it actually helps people. In this episode, we break down Generative Engine Optimization (GEO), the new way to create content AI trusts, references, and ranks. Learn why intent matters more than keywords, how AI interprets context, and what you can do today to make sure your content doesn’t get ignored. The rules have changed—write for humans, or get left behind.
Connect with Emily Laird on LinkedIn

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