On today's show I sat down with my colleague Cheyne Reiter to share a behind-the-scenes deep dive into Get Indiana's rapid growth, from its origins as a Powderkeg business podcast launched in March 2023 to a broader statewide media brand with a website, newsletters and socials launched in 2025.

We outline the company's ecosystem, with almost 300,000 combined social followers across 10 social accounts, a statewide newsletter and multiple localized newsletters reaching over 25,000 Hoosiers, daily blog posts from a team of writers, and an advertiser-supported model.

We announce the Get Indiana Podcast Network, adding Allison Martin's "IN the Parks" and two new shows coming later this summer, while discussing expansion to more Indiana cities and eventually the Midwest.

The episode also features Hoosier author Craig Fehrman (from Dillsboro) on his new book, "This Vast Enterprise: A New History of Lewis & Clark," a multi-perspective, heavily sourced history of Lewis and Clark (1804–1806), including Native viewpoints and figures like York, plus details on the April 21 release and Wild Geese Bookshop event hosted at the Johnson County Museum in Franklin. If you like this episode and want to hear more Get IN. episodes where I interview Hoosiers making a difference or discuss trending topics in Indiana, visit getindiana.com/podcast.

You are going to learn about: - How Get Indiana was Founded - The Expansion of Get Indiana from Podcast to Socials, Newsletters and a Website - The Get Indiana Podcast Network - Craig Fehrman's New Book "This Vast Enterprise: A New History of Lewis & Clark"

Check out these great clips from the show: 01:06 Origin Story of Get Indiana 02:40 Audience Growth and Platforms 03:41 Newsletters and Podcast Network 05:29 Team and Revenue Model 07:47 Local News Mission and Expansion 14:06 Future Vision and Indy 500 Plans 16:23 Partner Call and Listener Support 17:53 Meet Author Craig Fehrman 19:14 From Presidents to Lewis and Clark 20:33 York and Untold Perspectives 23:08 Game of Thrones Style History 24:30 Jefferson and Clark Family Ties 26:31 Modern Archives and Writing Process 30:23 Research with Native Descendants 31:13 Down the Ohio River 31:34 Sandbars and River Life 32:14 Journals and Giant Trees 33:31 Jefferson's Real Mission 34:27 Lakota Power Politics 36:16 Native Records and Winter Counts 37:22 From Yale to Publishing 40:25 Audiobook and Release Plans 42:47 Why This Book Matters 49:45 Final Questions and Indiana Love 52:56 Hoosiers Everywhere Outro

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