This episode of the PepTalks Podcast is about data, its fundamental role in the PE cycle, how it drives value creation decisions, and how it tells the story that gets you the best outcome at exit.

We are joined by Anush Newman, founder and CEO of JMAN Group, a commercial data partner to the PE industry. Anush covers where to start with data strategy, what sits beneath the reporting layer, how to align your operational infrastructure with your exit narrative, and the role AI now plays in all of this.

Having taken investment from Baird Capital in 2023, Anush speaks from both sides of the table as an advisor to PE-backed businesses and as a founder navigating the same journey himself.