We're delving into the issue of ghosting, a frustrating and common experience for many business owners. We explore the psychological and neurological reasons behind why people ghost and provide proactive strategies to minimize their occurrence in your business. Learn how to nurture your leads effectively, avoid overwhelming them with information, and implement systems that reduce friction for clients. Whether you deal with cold or warm leads, this episode offers actionable tips to help you create a seamless and efficient client journey. Tune in for insights on handling ghosting and fostering better client relationships.

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2025 is the year creatives split into two groups: those who become forward-thinking and adopt a new way of running a business, and those who struggle to adapt and get left behind. There are 3 key areas and mindset shifts that I think every creative business owner needs to make this year to survive and start thriving again.

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Why do we struggle to raise our prices? Why do we constantly feel price-insecurity? Breaking down 3 things I would go over with my clients if we were to work on pricing strategy with me and giving you the tools to go through it for yourself to take action on so you can confidentaly work on your pricing strategy and build a positive and abundant relationship with money in the process.

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Building and Scaling are different stages. Most people make the mistake of doing what they have while building and applying it to scale. Going over the key differences and showing you one big reason why you are having a hard time scaling, and how you can change your mindset around what you can start doing to start making scaling easier!

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A spontaneous episode breaking down my 2 recent sales calls with my wedding photography business: one win, one fail, and sharing with you the key lessons on why I got to close one and didn't on the other.

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2025 is a rough year to stand out on social media. The bar has been raised and the bare minimum just won't get you by anymore. I'm going over 4 major things on how you can make your creative business' social media hit differently so it has the advantage of standing out amongst the sea of a saturated creative industry.

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When most creatives think of premium service, they imagine gifting, overdelivering, handwritten cards, surprise prints, and the works. But here’s the truth: high-end clients aren’t looking to be spoiled and I'll cover exactly what they are looking for when they're willing to pay a premium fee for a premium-level service.

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Demystifying the difference between brand and marketing (most people confuse them), and showing why brand must come first for your marketing to be set up to succeed and do the heavy lifting for you.

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If you’ve ever felt like you’re doing everything right—posting, showing up, making it look beautiful—and STILL getting crickets, this episode is your wake-up call. I’m about to show you why your brand isn't being ignored because it’s bad… it’s because it’s unclear. And by the end of this episode, you’ll know exactly how to fix that.

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Is your art good enough to market? Do people want to pay for it? Where's the right balance between creativity and business? Have you found your product-market fit? Don't be fooled by people telling you just need the right tactics to get more leads or charge more for your services. There's a component that's crucial before you can start to look into generating more leads and increasing your pricing. Listen in to find out what.

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You can also follow me on the socials: @joshjay.co