Go To Masters Show

Adam Edmiston is the Associate Director of Revenue Operations & Strategy at Bloomreach. He ventured into RevOps after starting out as an accounting intern & gaining experience through multiple domains. This episode of the Go To Masters Show features Adam, as he talks about:

• Important metrics to analyze business success
• Effective ways to help teams visualize their contribution
• KPIs to bring multiple functions to collaborate with each other

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Dan Jiao is the VP of Revenue Operations at Signifyd. Starting his career as a chemical engineer, he ventured into sales before rising the ranks to become a RevOps leader. This episode of the Go To Masters Show features Dan, as he talks about:

• Effective ways to build & implement sales strategies
• How to hire, onboard, & motivate reps to exceed their quotas
• Bringing other functions to collaborate

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Pushkar Bahl is the APJ Revenue Operations Director at Tealium. Starting as an accountant, he moved from finance to operations to become a RevOps leader. This episode of the Go To Masters Show features Pushkar, as he talks about:

• How to seek mentorship & the desirable qualities of a mentee
• The fundamental difference between Sales Ops & RevOps
• Strategies to build an effective RevOps tech stack

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Kunal Pandya is the Global VP of Revenue Enablement at Corsearch, and the Founder & CEO of Sales Velocity Labs. Starting as an IT analyst, he has delved into revenue enablement and has a rich experience. This episode of the Go To Masters Show features Kunal, as he talks about:

• The importance of enablement in creating revenue impact
• Sales velocity equation and how it’s important for SaaS
• Recent trends & developments in revenue enablement

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Oscar Armas-Luy is the Senior Director of Revenue Operations at Beeline. His passion for data & creating stemmed from the beginning of his career as an analyst. This episode of the Go To Masters Show features Oscar, as he talks about:

• The link between data, tech tools, and solution-selling
• KPIs to gauge the success of RevOps initiatives that drive impactful growth
• Challenges in RevOps and strategies to solve them

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Jordan Shaheen is the Head of Revenue Strategy & Operations at Candid. He has had an incredible career journey — starting from a customer ops associate to currently leading the RevOps team at Candid. This episode of the Go To Masters Show features Jordan, as he talks about:

• How he helped Candid transition from the D2C to the B2B space
• Effective ways to collaborate with other functions in a strategic way
• Important tips to keep in mind while hiring and onboarding new team members

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Vedant Arora is the Senior Manager of Revenue Operations & Strategy at InMobi. With 10+ years of experience in revenue strategy & operations, he enables GTM teams by leveraging through processes & analytics.

This episode of the Go To Masters Show features Vedant, as he talks about:

• His approach to acquiring customers in SMB vs. Enterprise Segments
• Expectations from a new RevOps hire over a span of 30, 60, and 90 days
• Key considerations to align GTM strategy with overarching business goals

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Ramabhadran Kapistalam is the present Head of Global Sales Operations, Strategy & Analytics at RedHat. Starting his career as a Data Scientist, he has more than 20 years of experience working with data, analytics, strategy and operations.
This episode of the Go To Masters Show features Ram, where he talks about:

• His transformation from a data scientist to leading operations and strategy
• The significance of data in bridging the gap between strategy & execution
• How to build focus on leading indicators instead of lagging indicators

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Saket Kapoor helms the Worldwide GTM Strategy at Citrix, a global cloud software and services company. With over 15 years of experience in setting up operations and strategy across multiple organizations, his focus lies in leading corporate growth initiatives and planning large-scale transformations in competitive markets.

This episode of the Go-To-Masters Show features Saket, where we discuss:

• The fundamental essence of GTM strategy
• Key focus areas for GTM Planning for 2024
• GTM strategies for channels and marketplaces
• Tips for setting up sales processes for GTM function

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Laura Fu is the VP of Revenue Operations & Productivity at Olo. A leading open SaaS platform for restaurants that enables hospitality at every touchpoint. Laura is currently building a GTM strategy and operational roadmap to help Olo get to $1B in revenue by developing frameworks that support organizational structure, goal setting, sales, customer growth, customer type and channel strategy in partnership with the CRO.

Prior to Olo, Laura held key positions in Kong and Sprinklr spearheading the GTM operations and enablement.

The latest episode of The Go-To-Masters Show features Laura, where we discuss:

• Transitioning from the sales training and enablement side to the Ops side and how enablement strategy complements operational goals.
• Key areas of focus in enablement
• Building an effective yet scalable sales process & team across the GTM functions
• Creating incentive plans that are not only effective but also benchmarked for success

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