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Your shopping campaigns could be bleeding revenue right now, and the problem isn't in your Google Ads account, it's in Merchant Center.

In this episode of the Google Ads Unleashed Podcast, host Jeremy walks through 14 of the most common Google Merchant Center mistakes he sees in real accounts, from unresolved product disapprovals, outdated feeds, and account-level misrepresentation suspensions, to neglected custom labels, unused add-ons, automated discounts, and the content API migration deadline that could break your feed entirely. 

Learn what a clean, healthy Merchant Center actually looks like, why pricing insights and supplemental feeds are two of the most underused levers in shopping, and how to fix the issues that are quietly costing you visibility, clicks, and conversions. If you haven't checked your Merchant Center recently, this episode is the audit you didn't know you needed.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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ROAS looks great on paper, but if Google can't see your margins, it's quietly pushing your least profitable products and costing you money. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down exactly why ROAS is a flawed optimisation signal for most ecommerce businesses, how to feed profit data directly into the Google Ads algorithm using conversion value rules, server-side tracking via Stape, or Profit Metrics, and why switching to target POAS can completely change which products Google chooses to prioritise.

One client went from hovering at break-even despite a 20x on-platform ROAS to their most profitable week in the agency's entire collaboration, in under seven days of switching to profit-based conversion values. If you're scaling spend but profits aren't following, this episode will show you exactly why and what to do about it.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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Google's automated discounts feature just grew one client's gross profit by 25%, and it's now easier to set up than ever. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down exactly what automated discounts are, how Google's AI dynamically adjusts your product prices within a range you control to win more visibility, clicks, and conversions in the shopping auction, and why counterintuitively dropping prices can actually increase profit. 

Learn step by step how to set it up through Merchant Center, Shopify, or feed tools. If you're running shopping campaigns and haven't explored this feature yet, this episode gives you the full picture, including real results across impressions, clicks, orders, revenue, and gross profit from a live client account.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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Your Google Ads account just got hacked, thousands spent in minutes on fraudulent campaigns. Here's exactly what happens next and how to recover. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy walks through a real account hack he helped a friend navigate, covering the full Google rollback process step by step, from fraudulent campaign detection and limited account access to campaign restoration, user reinstatement, and how to chase a refund. 

Learn why you need to take screenshots immediately, why you shouldn't delete fraudulent campaigns prematurely, and what preventative measures, from multi-factor authentication and password managers to cyber crime insurance, should be in place before this ever happens to you. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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Google just told the world you can't choose keywords anymore - here's what that actually means for your ad account in 2026 and beyond. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy cuts through the noise from Google Marketing Live 2026, breaking down seven key announcements including AI Max for Shopping, Asset Studio's AI-generated creatives, universal cart infrastructure, demand gen attribution upgrades, and the shift of ads into Gemini's conversational AI search. 

Learn what's genuinely worth acting on now, what can wait, and why Google's aggressive push into upper-funnel and push marketing is a direct response to Meta threatening to overtake its advertising revenue. If you want to understand where Google Ads is heading and what to prioritise in your account before these changes land, this episode is for you.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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When your Google Ads stop scaling, it's usually because you've run out of product-aware traffic, and advertorials are how you fix that. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy delivers a practical mini playbook on how to use advertorials to bridge the gap between problem-aware cold audiences and your product page, covering everything from domain setup and funnel tools to cross-domain tracking and bid strategy progression. 

Learn why a separate domain and ad account are non-negotiable, how to structure a comparison advertorial that supplements your bottom-funnel campaigns first, and how to expand into high-volume problem searches once the model is proven. 

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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AI just audited a Google Ads account with two years of data, and it got every observation right and almost every conclusion wrong. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down a real AI-generated Google Ads audit a client submitted, walking through exactly what the tool caught, what it missed, and why correlating data points without business context leads to dangerously confident but fundamentally flawed conclusions. 

If you manage Google Ads for yourself or a client, this episode will sharpen how you use AI tools without letting them do your thinking for you.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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On-platform data doesn't always reflect reality, so how do you actually know when to scale your Google Ads? 

In this episode of the Google Ads Unleashed Podcast, host Jeremy Young shares a practical three-step framework for making confident budget and scaling decisions, covering post-purchase surveys, first-party tracking and attribution models, and on-platform metrics. 

Learn why incrementality matters more than reported ROAS, how to choose the right attribution model for your business, and why channels like YouTube and branded search can wildly distort your picture of what's actually driving revenue. If your on-platform numbers and your bottom line never quite seem to match, this episode will change how you interpret your data for good.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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Spotted a competitor running ads on your brand name? Here's exactly why it happens and how to shut it down. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down how competitor brand bidding works, from accidental PMax spillover to deliberately crafted conquesting ads. 

Learn how to use auction insights, bid strategy, and sharp ad copy to outgun competitors and make their clicks painfully expensive, or when to go nuclear and take the fight to their brand terms instead. Whether you're dealing with a friendly rival or a cut-throat competitor, this episode gives you the full playbook to protect your brand and fight back smart.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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Google just changed how ad scheduling affects your daily budget, and if you haven't adjusted yet, you could be haemorrhaging thousands. 

In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down the April 22nd Google Ads budget pacing update and exactly what it means for advertisers running ad schedules, from Monday-to-Friday B2B campaigns to weekend-only or single-day setups. 

The change means your daily budget is now spread across 30.4 days regardless of how many days your ads actually run — so if you're budget-limited and using ad scheduling, your monthly spend could spike significantly without you ever touching a setting.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching