In this episode we talk about the latest news on Google’s MUM technology. The “Things to Know” SERP feature has been seen live. It is not yet MUM powered, but soon will be. Marie also does a website review for a small business website offering pressure washing. She shares how small business owners who want to work on SEO can do keyword research, use automated site audit tools, and work on things like building links and mentions and improving E-A-T to improve their Google presence.

Links mentioned in this episode

The Local Search Forum:

https://localsearchforum.com/

Past episodes

https://Mariehaynes.com/seo-newsletter/seo-podcast

Contact MHC

https://Mariehaynes.com/contact

Book on Unnatural Links and Manual Action Removal

https://Mariehaynes.com/product/unnatural-links-book

Quality Raters Book

https://Mariehaynes.com/product/quality-raters-guidelines

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