Grocery Is Your Business

Here’s a very interesting concept: create fresh meals, then fill smart Fridges at central locations with wholesome, delicious salads, bowls, snacks and more. Farmer's Fridge is on a mission to make it simple for everyone to eat well, with a  rapidly growing network of 350+ user-friendly smart Fridges stocked with chef-curated, restaurant-quality meals and snacks. What’s more, unpurchased items are regularly donated to local food pantries, providing responsibly sourced nutrition to community members in need. Its a bold idea, clearly in motion. "Grocery Is Your Business" hosts Rob Sanchez and Anne Marie Stephens talk with the president of Farmer's Fridge, Mike Brennan, on location at Grocery Shop.

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Rob Christian, CEO of Shophero, joins us in this week’s episode of the Digital Grocer Podcast. With extensive experience and knowledge in the grocery retail space, Rob offers his insights on how grocers should strategically approach their eCommerce experience. Rob notes that retailers need to undergo a grocery eCommerce culture change. “The [traditional] culture of grocery retail does not support the concept of people going on the computer and making a purchase.”  He goes on to stress the importance of maintaining control over the shopping experience. As a retailer, deciding, “I can no longer lose my brand. I have to create a seamless shopping solution, so my customer comes to my site and they see my brand”. Tune in for the full interview. Rob, Sylvain and Mark discuss the role technology partners have in empowering grocers to get back in charge of their eCommerce experience. Find out how Mercatus empowers retailers to get back in charge and own their shopper experience.

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Imagine smulti-tenant and private networks of automated Micro-Fulfillment Centers that combine the speed of local delivery with the efficiencies and scale of robotic fulfillment. Proprietary robotic and AI technology enable retail and CPG partners to profitably deliver to their online customers within one hour and scale their operations as their business grows. This is what a company called Fabric does, and Rob Sanchez, along with Anne Marie Stephens, talks with Fabric’s Chief Commercial Officer Steven Hornyak, on location at Grocery Shop.

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This week, we’re joined by Dan Bourgault and Beccah Rybalsky from Replenium, a provider of intelligent product replenishment solutions that improve the way consumers shop for everyday products. Dan and Beccah discuss how Replenium helps levels the playing field for grocery retailers competing with Amazon’s service Subscribe & Save, empowering retailers to build customer relationships and loyalty, all while maintaining full control of customer data.

Dan and Beccah note the power of shopper data and how grocers access to the conversion points in shopper data puts them at an advantage, especially when partnering with CPGs: “It’s one thing to have the data and be in control of it, but you’ve got to know how to use it. You got to know what to do with it. And you’ve got brilliant CPG partners who know exactly what to do with that and how to help you with it to help drive sales for you, as well as for them. And they will invest behind you on that.”

Listen now to learn more about Replenium and key insights into how grocery retailers can compete with the likes of Amazon, Walmart and Kroger.

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Groceryshop 2019: Straight from the Mercatus booth - part 2.

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Groceryshop 2019: Straight from the Mercatus booth -part 1.

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This episode features a wide-ranging conversation with Sylvain and Kevin Coupe, The Content Guy over at MorningNewsBeat.com. 

Sylvain opens the conversation by asking Kevin why retailers don't always think of themselves as a brand and don't use their own data to the greatest possible degree and using Walmart's evolution as an example. To a great extent, Amazon has woken everybody up to the value of customer data in growing customer affinity through suggestive selling. The conversation turns to a timely topic, which is the risks that come with using gig workers as an extension of the retailer's business and brand, including what will happen to the gig economy should the U.S. slide into recession. Lastly, the two touch on the nature of ecommerce giants Walmart and Amazon and their critical failing in not having enough people there who are merchants.

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On this episode, we're joined by Karen Short from Barclays Investment Bank to discuss her team's research findings on the strong affinity shoppers have with Instacart and how that impacts grocery retailers' strategic business interests.

In one example, when asked whether she felt that Instacart is a strategic fit for retailers or not, Karen comments: "More importantly, it was an instant solution, but longer term, the bigger and bigger Instacart gets, the less control you as a retailer have. And so you lose the control with the customer, you lose the customer data, or at a best case scenario, you're just sharing the data, but Instacart has data."

Tune-in to this latest episode to hear more about the findings from the Barclays report. For a copy of the report, contact Karen Short directly at [email protected]

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