Grow! Business Podcast w/Cory Mosley

By Cory Mosley, CSP

The Grow! Business Podcast is dedicated to helping entrepreneurs and business owners grow their businesses. Each episode explores one of the core elements of Host, Business Growth & Media Educator... more

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FAQs about Grow! Business Podcast w/Cory Mosley:

How many episodes does Grow! Business Podcast w/Cory Mosley have?

The podcast currently has 77 episodes available.

Grow! Business Podcast w/Cory Mosley episodes:

October 29, 2023Episode 6 - Attention as Currency, Thought Leadership and Buyer Perception
Show Notes:
In this podcast episode, host Cory Mosley and co-host Kerry James engage in a lighthearted and informative conversation about various topics.
They discuss their fitness routines, the importance of feeling good regardless of age, and their experiences with media interviews.
Cory provides strategies for acing interviews, including the need for preparation, establishing credibility, and delivering clear and concise messages.
They also emphasize the importance of attention as the new currency in today's media landscape and the power of thought leadership.
Cory and Kerry encourage engagement with their podcast and highlight the value of media interviews in building authority and credibility.
Time Stamps:
The shirt conversation [00:00:11]
Fitness and running [00:01:14]
Strategies for acing interviews [00:04:08]
Suspended for Swearing [00:08:20]
Attention as Currency [00:09:49]
Thought Leadership and Buyer Perception [00:15:31]
Eyeglass industry monopoly [00:17:29]
TikTok tow truck phenomenon [00:18:24]
Becoming a thought leader [00:19:32]
The 3 to 5 key points [00:26:50]
Using relatable stories in interviews [00:27:19]
Seeded language to affirm authority [00:29:12]
The timestamp's title [00:35:11]
The timestamp's title [00:35:59]
The timestamp's title [00:37:52]
Bullet Points:
Discussion of fitness routines and feeling good regardless of age.

Importance of media interviews and missed opportunities for businesses.

Strategies for acing interviews.

Cory's experience of swearing on air during a college radio station interview.

Attention as the new currency in today's media landscape.

Importance of establishing credibility and becoming a thought leader.

Tips for preparing for media opportunities and making clear points.

Five key points for acing media interviews.

Importance of engaging with the audience and promoting the podcast.

Value of media interviews in building authority and credibility.
Want access to more content like this?
Visit https://growwithcory.com/learn to watch our videos, listen to podcasts, and read more articles 100% free.
Interested in being coached and advised by Cory?
Visit https://growwithcory.com/business-accelerator to learn more about our Business Accelerator Inner Circle Program
Interested in attending our Business Breakthrough Weekend?
Visit https://growwithcory.com/weekend-workshop/ to learn more
Want Cory to speak at your next event?
Visit https://growwithcory.com/speaking for topics and booking information.
Are you ready to share your expertise with the world?
Learn about our Thought Leadership Experts Interviews by visiting https://yourexpertiseonvideo.com for complete information.

Disclaimers
...more
40min
October 22, 2023 Episode 5 - Exploring the 5 Unmistakable Traits of Successful Entrepreneurs
Show Notes:
In this podcast episode of the Grow Business Podcast, host Cory Mosley and co-host Kerry James discuss the five unmistakable traits of business owners who consistently grow their businesses every year.
They emphasize the importance of taking action, having a refined sales funnel, clear communication, effective marketing strategies, understanding and targeting the ideal audience, continuous learning, decisive decision-making, and investing in people.
Cory and Kerry share personal experiences and examples to illustrate their points and encourage listeners to engage with them on social media and visit their website for more valuable content.
Time Stamps:
Traits of Business Owners [00:02:05]
Importance of Time [00:04:13]
Unmistakable Traits of Successful Business Owners [00:07:02]
The importance of a refined sales funnel [00:13:23]
Insufficient follow-up leads to missed sales [00:15:47]
Closing ratios and the importance of follow-up [00:16:22]
Clear Talking Points and Conversion Focused Website [00:17:12]
The Importance of Communicating Next Steps [00:18:47]
Having a CRM and Database for Small Businesses [00:24:23]
The touch the communication [00:25:46]
The need for change [00:26:40]
Marketing to the ideal audience [00:32:24]
The importance of targeting your audience [00:34:17]
The need for continuous investment in team development [00:37:30]
Executing a simplify to multiply strategy [00:39:58]
Workshops and Education Efforts [00:42:53]
Resistance to New Education and Technology [00:44:41]
Decisive Decision Making [00:45:57]
Investing in Your Team [00:51:39]
The Five Traits of Business Owners [00:51:27]
Taking Action in Your Business [00:52:15]
Bullet Points:
Discussion on the concept of traits and their origins.

Focus on the five unmistakable traits of successful business owners.

Emphasis on the importance of being action-oriented and implementing growth strategies.

Discussion on the importance of a refined sales funnel and providing value to customers.

Importance of clear communication and transparency in the customer journey.

Importance of understanding and targeting the ideal audience in marketing.

Importance of continuous learning and investing in team development.

Importance of decisive decision-making and taking action in business growth.Want access to more content like this?

Visit https://growwithcory.com/learn to watch our videos, listen to podcasts, and read more articles 100% free.
Interested in being coached and advised by Cory?
Visit https://growwithcory.com/business-accelerator to learn more about our Business Accelerator Inner Circle Program
Interested in attending our Business Breakthrough Weekend?
Visit https://growwithcory.com/weekend-workshop/ to learn more.
Want Cory to speak at your next event?
Visit https://growwithcory.com/speaking for topics and booking information.
Are you ready to share your expertise with the world?
Learn about our Thought Leadership Experts Interviews by visiting https://yourexpertiseonvideo.com for complete information.

Disclaimers
...more
55min
October 17, 2023 Episode 4 - The Pursuit of Business, Money, Passion and Authenticity
Show Notes:
In this episode of the Grow Business Podcast, host Cory Mosley and co-host Kerry James discuss the importance of aligning passion with business opportunities.
They caution against pursuing ventures solely for the purpose of making money and emphasize the need for authenticity and expertise in chosen fields.
Cory shares personal anecdotes and lessons learned from their own experiences in business.
They encourage listeners to carefully evaluate potential opportunities, develop a checklist for evaluation, and seek guidance from experts.Remember to follow your passion as long as it pays!
Time Stamps:
The pursuit of business based on making money [00:04:59]
Diversifying business too early [00:06:19]
The importance of passion and monetization [00:08:39]
The risk of leaving the retail business [00:09:27]
Combining passion and income in business [00:12:06]
The misconception of easy house flipping [00:12:46]
The passion for restoring land rovers turned into a significant business [00:18:32]
Developing a checklist and examining knowledge base for a new business [00:21:32]
Combining authenticity and passion with business opportunities [00:27:01]
The skill set and passion [00:28:56]
Opportunity in the spa industry [00:30:04]
Examining the idea and authenticity [00:37:10]
The failed chat business venture [00:40:09]
Lessons learned at the plastic surgery conference [00:42:30]
The pricing dilemma [00:46:08]
The importance of knowing the market [00:47:53]
The value of acquiring knowledge [00:48:30]
The danger of chasing money [00:51:36]
The importance of reviews and feedback [00:56:09]
Commitment to helping businesses grow [00:56:09
Conclusion of the episode [00:56:35]

Bullet Points:

Discussion on the five pillars of business growth: mindset, sales, marketing, operations, and people.

Importance of questioning business opportunities and not solely pursuing money.

Caution against constantly seeking the next big thing without maximizing current business potential.

Cory's experience in the automotive industry and the challenges of starting a consultancy.

Importance of combining passion and a business model that generates income.

Importance of finding the right business opportunity that aligns with skills and passions.

Need for a solid knowledge base and continuous learning in chosen field.

Importance of authenticity and thorough preparation in evaluating potential business ventures.

Importance of passion and deep understanding of the industry in pursuing business ideas.

Kerry's experience in the cosmetic surgery industry and lessons learned from a failed venture.

Importance of being a student and acquiring knowledge before diving into a new venture.

Caution against chasing business solely for money and the importance of aligning passion with a monetization strategy.

Gratitude to listeners and encouragement to share the podcast and leave positive reviews.
Want access to more content like this?
Visit https://growwithcory.com/learn to watch our videos, listen to podcasts, and read more articles 100% free.
Interested in being coached and advised by Cory?
Visit https://growwithcory.com/business-accelerator to learn more about our Business Accelerator Inner Circle Program
Interested in attending our Business Breakthrough Weekend?
Visit https://growwithcory.com/weekend-workshop/ to learn more.
Want Cory to speak at your next event?
Visit https://growwithcory.com/speaking for topics and booking information.
Are you ready to share your expertise with the world?
Learn about our Thought Leadership Experts Interviews by visiting https://yourexpertiseonvideo.com for complete information.

Disclaimers
...more
57min
October 17, 2023Episode 1 - The Backstory, Mission, and Principles of The Grow Business Podcast
In the first episode of the Grow Business Podcast, host Cory Mosley joined by guest Kerry James introduce themselves and discuss their mission to help entrepreneurs and small business owners grow their businesses.
Cory and Kerry emphasize the importance of providing valuable information and entertainment to their listeners and aim to be a source of actionable insights and thought starters.
They discuss their backgrounds and experiences in working with businesses and highlight the topics they will cover in future episodes.
Cory and Kerry also share personal anecdotes and discuss the changing landscape of business.
Overall, they set the tone for the podcast and establish their goals and expertise in helping businesses succeed.

Time Stamps:
The Introduction [00:00:00]
The Excitement of Episode One [00:00:10]
The Mission of the Podcast [00:02:21]
The journey to finding a career path [00:09:11]
Entering the auto industry [00:12:21]
Overcoming limitations and achieving success [00:16:10]
The journey of working for Volkswagen during Dieselgate [00:19:23]
The three key elements of their philosophy [00:20:50]
Introducing Cory James and his valuable perspective [00:25:21]
The five pillars of business growth [00:27:35]
Identifying and isolating the issue [00:31:20]
The importance of being open-minded [00:33:46]

Bullet Points:
Introduction to the Grow Business Podcast

Goals and mission of the podcast

Providing valuable information and entertainment for entrepreneurs and small business owners

Applying entrepreneurial principles in organizations

Actionable insights thought starters, and aha moments

Covering topics such as scaling, increasing revenue, retaining employees, and gaining clarity in business strategies

Experience in working with businesses and implementing effective strategies

Childhood aspirations and interests

Cory's journey in the auto industry and his passion for communication

Importance of staying up-to-date with new technologies and skills

Three key aspects shaping Cory's philosophy

Kerry’s background as a broadcaster and his role in extracting valuable insights

Desire to provide valuable insights and advice to listeners

Anecdote about a breakthrough moment for a client

Introduction to the “five pillars of business growth”

Importance of seeking guidance and coaching from others.

Want access to more content like this?

Visit growwithcory.com/learn to watch our videos, listen to podcasts, and read more articles 100% free.
Interested in being coached and advised by Cory?
Visit growwithcory.com/business-accelerator to learn more about our Business Accelerator Inner Circle Program
Interested in attending our Business Breakthrough Weekend?
Visit growwithcory.com/weekend-workshop/ to learn more.
Want Cory to speak at your next event?
Visit growwithcory.com/speaking for topics and booking information.
Are you ready to share your expertise with the world?
Learn about our Thought Leadership Experts Interviews by visiting yourexpertiseonvideo.com for complete information.

Disclaimer
...more
47min
October 09, 2023Attitude, Actions, and Why Many Businesses Stay Small
Show Notes:
In this episode of the Grow Business Podcast, host Cory Mosley and co-host Kerry James discuss the five pillars of business growth and the importance of identifying and overcoming challenges within these pillars.
They also discuss why many small businesses stay small and the factors contributing to their lack of growth. Cory emphasizes the significance of attitude and actions in running a successful business, using examples from the HVAC industry and their own experiences.
Cory and Kerry also discuss the importance of customer service, processes and procedures, and seeking outside perspectives.
Time Stamps:
The intro and greetings [00:00:00]

The five pillars of business growth [00:01:01]

Why small businesses stay small [00:05:30]

The reason most businesses don’t reach $1 million [00:08:23]

Attitude and actions as the separator [00:08:51]

Importance of accountability and tangible investment [00:13:29]

Topic 1: Attitudes and Actions [00:16:37]

Topic 2: Processes and Procedures [00:17:44]

Topic 3: Soliciting Reviews [00:21:05]

The lack of completion in courses [00:25:18]

The importance of customer service [00:27:24]

The significance of processes and procedures [00:31:21]

The importance of customer-centric policies and procedures [00:34:27]

Efficient booking process for thought leadership interviews [00:35:28]

The negative impact of poor duty of care and lack of processes [00:38:27]

Identify, Isolate, Attack [00:43:09]

Cheap and Good Rarely Go Together [00:44:07]

Avoiding Mistakes for Success [00:47:27]
Bullet Points:
Introduction of hosts and podcast

Discussion of the five pillars of business growth: mindset, marketing, sales, operations, and people

Mention of an upcoming interview with Pegine, a Leadership Speaker

Mention of Sweet Booty 45 follower on TikTok

Reasons why small businesses stay small

Factors that contribute to small businesses failing to reach $1 million in revenue

Importance of attitude and actions in business success

Importance of customer service and accountability

Importance of adopting a larger corporation mindset and efficient processes

Importance of seeking outside perspectives and experiences in business challenges

Importance of customer-centric approach and processes

Importance of having processes and procedures in place for consistent service delivery

Importance of changing attitudes and embracing processes and procedures for business growth

Desire to impact listeners’ businesses and provide actionable advice

Want access to more content like this?
Visit growwithcory.com/learn to watch our videos, listen to podcasts, and read more articles 100% free.
Interested in being coached and advised by Cory?
Visit growwithcory.com/business-accelerator to learn more about our Business Accelerator Inner Circle Program.
Interested in attending our Business Breakthrough Weekend?
Visit growwithcory.com/weekend-workshop/ to learn more.
Want Cory to speak at your next event?
Visit growwithcory.com/speaking for topics and booking information.
Are you ready to share your expertise with the world?
Learn about our Thought Leadership Experts Interviews by visiting yourexpertiseonvideo.com for complete information.

Disclaimers
...more
49min
October 02, 2023 Inspecting the Customer Journey, First Impressions, and Cold Outreach Mistakes To Avoid
In this podcast episode, Cory Mosley and Kerry James discuss the importance of a well-functioning website and attention to detail in business growth. Cory shares personal experiences of receiving unsolicited emails and visiting websites that were poorly designed and had technical issues. They highlight the negative impact these experiences can have on a business’s reputation and customer trust. They also emphasize the importance of meeting customer expectations, addressing technical issues promptly, and building trust through consistent marketing and customer experiences. Cory and Kerry encourage listeners to evaluate their own customer journey and share the podcast with others who can benefit from the insights.
Time Stamps:
The Cold Email and Marketing Company [00:04:15]
The Broken Website [00:07:23]
The Waste of Time and Effort [00:08:42]
The broken website and calendar [00:16:43]
The importance of continuity of brand [00:16:59]
Taking care of the basics [00:18:25]
The broken website [00:19:03]
Unsolicited business advice [00:20:08]
Online ordering for a burger joint [00:21:48]
Expectations of Brand Performance [00:27:09]
Importance of Website Functionality [00:28:08]
Setting Customer Expectations [00:30:07]
Verifying the customer’s journey [00:36:49]
Increasing customer engagement [00:38:36]
Examining the customer journey [00:41:44]

Bullet Points:
Importance of attention to detail and professionalism in marketing messages and website design
Frustration with broken links and technical issues on a company’s website
Discussion on the decline of Bed Bath & Beyond and outdated marketing practices
Importance of addressing technical issues and meeting customer expectations for business growth
Importance of a well-functioning website as the face of a business
Limited time customers have and the abundance of other options available to them
Importance of building trust with customers at every touchpoint
Importance of delivering value and meeting customer expectations
Importance of consistency and continuity in marketing and customer experience
Encouragement to examine the customer journey and align marketing with the actual experience

Want access to more content like this?
Visit growwithcory.com/learn to watch our videos, listen to podcasts, and read more articles 100% free.
Interested in being coached and advised by Cory?
Visit growwithcory.com/business-accelerator to learn more about our Business Accelerator Inner Circle Program.
Interested in attending our Business Breakthrough Weekend?
Visit growwithcory.com/weekend-workshop/ to learn more.
Want Cory to speak at your next event?
Visit growwithcory.com/speaking for topics and booking information.
Are you ready to share your expertise with the world?
Learn about our Thought Leadership Experts Interviews by visiting yourexpertiseonvideo.com for complete information.
Disclaimers
...more
45min
September 20, 2023 Grow! Business Podcast Trailer
A quick introduction to the Grow Business Podcast hosted by Business Growth & Media Educator Cory Mosley and Kerry James.
...more
1min

FAQs about Grow! Business Podcast w/Cory Mosley:

How many episodes does Grow! Business Podcast w/Cory Mosley have?

The podcast currently has 77 episodes available.