The Inbound methodology of marketing your business contains 4 specific stages, each with a specific goal that moves your potential customers through your sales funnel. Jason & Mark discuss how you can tangibly increase your sales by applying these specific stages to your own marketing.

Keith Brown from Forward Motion Production joins Jason & Mark to talk about how businesses can get started using video to enhance their marketing. Keith talks about the StoryBrand methodology to marketing your business and offers some tips for getting your feet wet with creating video content.

It's a given that virtual tours can be used in marketing applications. Colleges are using them to showcase their campus to prospective students, Realtors have been showcasing new properties with tours, etc. In this episode, Mark & Jason do a deeper dive into other applications for virtual tours and talk about the reuse opportunities if you're already creating one for marketing purposes.

When sales and marketing teams are aligned, businesses see 38 percent higher sales win rates. Jason and Mark share information on Smarketing best practices and specific tools that you can use to help your internal organization work together to empower your sales team to close more deals.

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Video games aren't just for your kids anymore. Jason and Mark talk about how you can use games in your business to motivate employees, train new hires and educate your customers. Learn more about this gamification buzzword and why it should be considered to help you grow better.

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Jason and Mark discuss a new augmented and virtual reality platform called Yuso and explain how businesses can use it at trade shows. Yuso displays interactive 3D models of physical products, allowing businesses to transport oversized items anywhere, instantly. With built-in lead capture and CRM integration, Yuso is a tool business leaders need to hear about.

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