Grow Up

Grow Up

By Jason Parkinson & Mark HemmerBusinessTechnologyMarketingManagement
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Grow Up episodes

  • Live Episode - Inbound 2018 Conference In Boston
    Join Jason and Mark for the first LIVE episode, infront of an audience at the Inbound 2018 conference in Boston. They are joined by Sarah Posnak and Oscar Zamorono from HubSpot to talk about using personalization and smart content on your website to increase your conversion rates. Plus they'll talk through everything you need to know about Inbound 2018.
    20 min
  • 4 Ways Inbound Marketing Helps You Reach More Customers

    The Inbound methodology of marketing your business contains 4 specific stages, each with a specific goal that moves your potential customers through your sales funnel. Jason & Mark discuss how you can tangibly increase your sales by applying these specific stages to your own marketing.

    Show Links
    • Inbound Marketing Strategy
    • HubSpot Software
    • 19 min
    • Easy Ways To Integrate Video Into Your Marketing

      Keith Brown from Forward Motion Production joins Jason & Mark to talk about how businesses can get started using video to enhance their marketing. Keith talks about the StoryBrand methodology to marketing your business and offers some tips for getting your feet wet with creating video content.

      Show Links
      • Forward Motion Website
      • ONEFIRE Website
      • 20 min
      • Beyond Marketing: Using a Virtual Tour for Recruitment and Safety

        It's a given that virtual tours can be used in marketing applications. Colleges are using them to showcase their campus to prospective students, Realtors have been showcasing new properties with tours, etc. In this episode, Mark & Jason do a deeper dive into other applications for virtual tours and talk about the reuse opportunities if you're already creating one for marketing purposes.

        Show Links
        • Virtual Tours Are The Future
        • ONEFIRE Website
        • 17 min
        • Smarketing Best Practices To Help You Close More Sales

          When sales and marketing teams are aligned, businesses see 38 percent higher sales win rates. Jason and Mark share information on Smarketing best practices and specific tools that you can use to help your internal organization work together to empower your sales team to close more deals.

          Show Links:

          • https://onefire.com/services/hubspot
          • http://blog.onefire.com/how-onefire-and-hubspot-turn-your-small-marketing-team-into-an-army
          • 14 min
          • Use Gamification to Stay Engaged and Grow Your Business

            Video games aren't just for your kids anymore. Jason and Mark talk about how you can use games in your business to motivate employees, train new hires and educate your customers. Learn more about this gamification buzzword and why it should be considered to help you grow better.

            Show Links:

            • Case Study: Moto VR Gamification
            • HelloMoto VR - Google Play App Download
            • 13 min
            • What is Yuso? How Product Showcase Software Can Generate More Leads at Trade Shows

              Jason and Mark discuss a new augmented and virtual reality platform called Yuso and explain how businesses can use it at trade shows. Yuso displays interactive 3D models of physical products, allowing businesses to transport oversized items anywhere, instantly. With built-in lead capture and CRM integration, Yuso is a tool business leaders need to hear about.

              Show Links:

              • Yuso Platform
              • 5 Strategies For Improving Lead Capture At Trade Shows
              • 15 min
              • How To Use Chatbots To Grow Your Business
                Are you talking to a human... or a bot? Chatbots are becoming incredibly powerful tools to allow businesses of all sizes to provide better customer service experiences through automation. Do you have a strategy for implementing chatbots into your company?
                If you're looking for a way to stay ahead of what your competitors are doing and grow your business, simple to use software is making it easier than ever to succeed with chatbots within your own organization
                20 min

              About Grow Up

              From the publisher's feed

              Grow Up is a weekly podcast that seeks to help businesses grow better using technology. Discussing the top tech issues of the day, Jason Parkinson and Mark Hemmer talk about what was, what’s new, and…