Growth Experts with Dennis Brown

In my first solo episode on Growth Experts, I decided to share a quick story from 2017.

How I generated over 20,000 leads and over $30,000 in sales while testing a new software product called LeadQuizzes.

In this episode I share...

- How I stumbled upon the product and why I decided to give it a test drive.

- The four different ways I tested the LeadQuizzes product including the results which add up to over 20,000 leads.

- BONUS OFFER where I give you access to one of my top performing quiz funnels.

Collect your BONUS at the link below.

www.askdennisbrown.com/quiz

For a free trial to LeadQuizzes go to https://goo.gl/B61LAo

Connect with me below...

www.LinkedIn.com/in/askdennisbrown

www.Twitter.com/askdennisbrown

www.Facebook.com/askdennisbrown

As a serial entrepreneur, Sean Matson is bringing disruptive technologies to market and empowering others along the way. With 5 deployments under his belt, Sean is no stranger to a challenge. His experience on the front lines uniquely prepared him to create innovative products for both civilian and military life. Sean shares how his high-touch customer acquisition strategy has attracted customers to his most recent endeavor, Cardomax.

Sean Matson served 13 years as a Navy Seal before plunging into entrepreneurship full-time. Most recently, Sean launched Cardomax, a liquid supplement company committed to producing high quality supplements with clean ingredients. Sean is also CEO of MATBOCK, a veteran owned and operated business that creates lighter and more practical equipment for every environment. Additionally, Sean helped found Shop Decon, a veteran owned cleaning supplies company. His passion for business started while he was still serving in the Navy SEAL Reserves, with the launch of Strike Force Beverage and Aceso Plasma, LLC.

Tune in to hear Sean's story…

2:13 – Starting a company while on duty

3:11 – Benefits of liquid supplements (instead of powder)

5:33 – Designing for our troops

6:54 – Customer acquisition…even at a loss

8:04 – Full product vs. the sample

9:40 – Putting your money where your mouth is

11:00 – Not your average "abandon cart" email

13:30 – Creating customers for Life

14:29 – Customer Acquisition Cost vs. Lifetime Value

16:11 – The art of the reply

17:36 – Handwritten notes & retention

19:36 – Different is better than "better"

23:01 – Favorite growth tool (Klavyio) and Favorite Book (The Rise of Superman)

Resources:

Connect with Sean Matson …

Facebook: sean.matson

Instagram: sean.matson & cardo_max

Try Cardomax: Cardomax.com & Sample Packs

Sean's Favorite Book: The Rise of Superman by Steven Kotler

Sean's Favorite Tool: Klaviyo

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Are you getting a steady flow of highly targeted leads from LinkedIn?? If not, I can help…

Get the ultimate guide to generating inbound leads on LinkedIn!

Text 44222 with the word LIGUIDE or visit AskDennisBrown.com/guide

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Can't get enough? Connect with me!

AskDennisBrown.com

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In this episode, I'm gonna share with you 3 reasons why I closed a highly lucrative consulting business to pursue my passion. Curious? Tune in to find out why. Enjoy!

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

AskDennisBrown.com

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At age 20, Xenia built a digital marketing agency serving powerhouse clients including Coca-Cola. As Xenia expanded her company she started running into problems, inspiring her to start her own business venture. Xenia is now the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams. Planable supports brands such as Hyundai, Christian Louboutin, Viber, and United Nations. Join us to hear how Xenia leverages product led content to grow her business.

Xenia was recognized on the Forbes 30 Under 30 list and spoke on the Innovation Stage at Cannes Lions in 2018. Xenia graduated Tim Draper's startup academy in Silicon Valley and took Planable through the Techstars London accelerator in 2017. She is now the CEO at Planable.

Tune in to hear Xenia's amazing story…

1:17 – Overview of Planable

3:11 - Workflow problems at the social media agency + the Solution

5:09 – The journey… 0 to 1000

7:17 - Fundraising & Break-Even points

8:29 – Product-led content and SEO

11:48 – All about intent!

13:11 – Unique content based on customer data

15:04 – Leveraging data for a compelling story

17:09 – Sharing stories through case studies & ebooks

17:53 – Over-experimenting, doubling down, and letting go

21:10 – Autopsies for your experiments

22:47 – Favorite growth tool (Superhuman) and favorite book (Stop Overthinking)

Resources:

Connect with Xenia Muntean

Facebook: Xenia Muntean

Website & Trial: Planable.io

Discount Code: Growth30 (30% off paid plans for 3 months)

Xenia's Favorite Book: Stop Overthinking by Stephen Scott or Stop Overthinking! By Daisy Kinge

Xenia's Favorite Tool: Superhuman

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Are you getting a steady flow of highly targeted leads from LinkedIn?? If not, I can help…

Get the ultimate guide to generating inbound leads on LinkedIn!

Text 44222 with the word LIGUIDE or visit AskDennisBrown.com/guide

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Can't get enough? Connect with me!

AskDennisBrown.com

LinkedIn

Twitter

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Today I'm gonna share with you "My 3 Highest ROI Marketing Channels". These are the exact 3 channels that I'm currently using to get the biggest ROI in my business. Tune in and Enjoy!

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

AskDennisBrown.com

LinkedIn

Twitter

Instagram [Free Giveaways]

Reid Lappin is the Founder & CEO at Vokal, a product growth consultancy based in Chicago, IL. Vokal helps non-digital organizations measure and invest like venture capitalists, as well as design, build, & optimize like start-ups. Reid shares how Vokal helps businesses compete in the unique digital economy. Additionally, Reid provides his best tips for attracting top talent and creating a healthy business.

Recently featured in Comparably's list of Best CEOs, Reid Lapin is the founder of Vokal, a product growth consultancy helping your favorite businesses compete in the digital era. Reid is also a Partner at Fresh from the Hills Produce and a Mentor at the Food Foundry. Previously, Reid was the Founder of Mobile Makers Academy, an iOS bootcamp in Chicago.

Tune in to hear Reid's exciting story…

2:19 – What is Vokal? 3 Buckets for Quantitative Growth

3:19 – Being the Best Option vs. Being the Only Option

5:58 – Why you need multiple playbooks

7:30 – Track Record vs. MBA

8:58 – Buyer Behavior…What you need to know

10:48 – Creating a self-generating talent engine

12:10 – Evolving into the modern digital economy

13:23 – Leveraging LinkedIn for outreach

14:20 – Now hiring! Product Engineers, Data engineers, Growth & Performance Marketers, Designers

15:00 – Wealth & Wisdom from the CEO in the recruiting process

16:08 – What's not working…

18:14 – Engineering your Finances to attract top talent

19:38 – Sharing the upside

22:13- Profit Sharing & Equity Programs

23:55 - Retention through Culture, People, and Momentum

24:50 – The Mission & The Metrics

25:40 – Reid's Favorite Tools & Books

Resources:

Connect with Reid Lappin…

LinkedIn: Reid Lappin

Website: Vokal.io

Reid's Favorite Books:

Work Rules by Laszlo Bock (Formerly Senior VP of People Operations at Google, Inc.)

Creativity Inc. by Ed Catmull (President of Pixar Animation & Disney Animation)

Reid's Favorite Growth Tool:

Creating Content on LinkedIn

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Are you getting a steady flow of highly targeted leads from LinkedIn?? If not, I can help…

Get the ultimate guide to generating inbound leads on LinkedIn!

Text 44222 with the word LIGUIDE or visit AskDennisBrown.com/guide

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Can't get enough? Connect with me!

AskDennisBrown.com

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Today I'm going to share with you 6 Social Selling Mistake That Are Costing You Money! Whether you realize it or not, these mistakes are preventing you from building trust, generating leads and getting clients on social media, particularly LinkedIn.

Failing to correct these mistakes will not only lead to frustration but will have a negative impact on your bottom line.

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

AskDennisBrown.com

LinkedIn

Twitter

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Moms will do anything for their kids…and Susie Carder is no exception. A single mom of two daughters, Susie was struggling to make ends meet as a hairdresser. Determined to give them (and herself) the best life possible, she got on the "whatever it takes plan." Little did she know this plan would soon turn into 5 multi-million-dollar companies and two 10 million+ dollar businesses. We discuss how Susie's sales & business strategies allowed her to scale her businesses to exponential success.

Recently featured in The New York Times, Forbes Magazine, and the Associated Press, Susie Carder is the creator of radical business strategies that have helped thousands of entrepreneurs achieve exponential growth and triple their profits. She is the creator of 10 organizations and the author of Power your Profit.

Currently, Susie coaches small business owners, managers, and entrepreneurs in professional management and efficiency to streamline channels of profit for companies. Previously, Susie was president and COO of Motivating the Masses, Inc., an international transformation and training company for small business owners led by Lisa Nichols.

Tune in to hear Susie's amazing story…

1:08 – Susie's story from hairdresser to owner of two 10-million-dollar businesses

4:45 – How Susie created a 7-figure launch during the pandemic (+ you can too!)

6:18 – Why 98% of businesses never hit 7 figures…

7:50 – You're not charging enough! (And getting the plan on paper)

9:11 – Who is your ideal qualified candidate?

11:27 – Stop marketing to your fans…

13:19 – Being accountable to the numbers… This is how you price your services!

15:15 – Summary of Susie's Steps: Step 1 -Getting the Plan on Paper; Step 2 Finding Ideal Qualified Candidates; Step 3 – Being accountable to the numbers

15:53 – How managing units (not dollars) is the key to 7 figures

17:39 – Steal Susie's sales script!

19:48 – You're making it too hard… But the details still matter

23:15 – Favorite tool for business (Trello); Favorite Book (Hook Point by Brendan Cane)

Resources:

Connect with Susie Carder…

Facebook: @SusieCarder

Instagram: @susiecarder

Website: SusieCarder.com (Find Susie's book Power Your Profit here)

Click link for book and receive $5k in bonuses: Including Susie's Cash Calculator & Financial Tool for Projections

Susie's Favorite Book: Hook Point by Brendan Cane

Susie's Favorite Tool: Trello

—————————————————————————————

Are you getting a steady flow of highly targeted leads from LinkedIn?? If not, I can help…

Get the ultimate guide to generating inbound leads on LinkedIn!

Text 44222 with the word LIGUIDE or visit AskDennisBrown.com/guide

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Can't get enough? Connect with me!

AskDennisBrown.com

LinkedIn

Twitter

Instagram [Free Giveaways]

Today, I'm gonna share with you "How to Use "NPS" to Grow Your Businesses. The reason why I decided to tackle this today is that I had released a new Sales Accelerator program. Curious how it went? Find out how NPS played a huge role in this program! Tune in and Enjoy!

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

AskDennisBrown.com

LinkedIn

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Today on The Growth Expert's Podcast, we are joined by the CEO of ZTPR, Zach Teperman. Zach began his career as a radio DJ working in regions like Miami, Canada, to Europe. During his time there, Zach interviewed celebrities and, while working for the Toronto International Film Festival, was scouted by a pr agency and invited to work in Hollywood. Four years later, Zach branched out to launch ZTPR and is now a staple in the public relations realm.

In this episode, Zach expounds upon strategies you can use to gain media exposure with little to no money. Whether you cater to a specific niche or offer a diversified service, Zach helps you navigate the intricacies of generating exposure, to pitching, to getting awareness, all from the ground up!

During this interview, we discuss:

[02:21] – Backstory on Zach Teperman

[03:41] – Zach's specialization (or not) in pr

[05:05] – Clients

[05:48] – How Zach generated exposure and create awareness

[08:28] – Getting big media exposure with little to no money

[12:28] – Discover what your story is

[15:07] – Planning for the interview

[17:41] – Build credibility and maintain realistic expectations

[20:51] – New media

[23:02] – Advice for small businesses starting off

[24:18] – Think outside the box

[25:43] – Favored growth tool

[26:07] – Book recommendations

[26:42] – Connect with Zach

FIND ZACH:

• Website – ZTPR.NET

• Instagram
• Twitter

BUY ZACH'S BOOK:

• Cut the Bullshit

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If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

• AskDennisBrown.com
• LinkedIn
• Twitter

• Instagram [Free Giveaways]