I'm not gonna waste time trying to convince you to listen to this episode.
David L. Deutsche is one of the greatest copywriters to ever live. He drops some amazing insight about advertising that you won't hear anywhere else. If that's not enough to get you to listen, you don't deserve the gold inside this interview.
Listen, or get left behind. It's up to you. Here's just a tiny bit of what we cover:
• Two ways your competitors can help make you rich
• Where brand marketing and direct response marketing overlap
• The scariest think about switching from brand advertising to direct response advertising
• When it's okay to mix politics with your marketing, and when it's not
• A counter-intuitive marketing lesson revealed by Donald Trump
• How you can make loads of money by offending people
• Why not all 3-Star books are created equal
• What you can learn about marketing from a conspiracy theorist
• How new-school data tracking is overlapping with old school media
• What happens what marketing conflicts with privacy concerns
• How blockchain technology might change the future of advertising
• How copywriting influences product development
• Why the science of arguing can make you a better copywriter
• And a lot more
David's website
https://davidldeutsch.com/
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