Hack The Matrix

Don't you hate it when someone sends you a friend request, then immediately after, you get a message from them, pitching their service or product?

No foreplay. No "getting to know each other" stage. Just, "Hey, wanna hop in the sack, do some business together, and give me money?"

I can't stand when people do this. It's one of my biggest pet peeves. Especially since there's a much better, much more effective way to do cold outreach on social media.

Don't believe me? Then listen to the latest podcast episode and prepare to have your mind blown.

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1. Mind Control Marketing

2. Love Potion Marketing

3. Law of Attraction Marketing

If you want to know what each one is, you gotta tune in to this week's episode.

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What if you could hack into people's programming and get them to do whatever you wanted?

Newsflash... You can. Schools and politicians have been doing it for over 100 years, and we marketers use these triggers to take money out of your pockets, Every. Single. Day.

Want some examples of how mind control is being used on you in almost every aspect of your life? Well, you're in luck. Brett Veinotte and I are spilling the beans on the latest episode of his podcast.

This is NOT conspiracy theory. This is science that dates back to the 1800s, and still rules my industry... We just don't talk about it out loud.

If you think you have the stomach for it, give it a listen.

Check out the full episode on The School Sucks Project, at.

https://schoolsucksproject.com/behaviorism-never-dies-with-nathan-fraser-podcast-687/

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Word of warning: this one gets a little conspiratorial.

One of the best things that ever happened to my business was figuring out how to create automatic customers. Instead of going out and making new sales each month, we focused on a subscription model that brought in guaranteed payments every 30 days.

We did this back in 2015, and since then, the continuity approach to business has become even more popular. I mean, who wouldn't want customers that come back and pay, month after month?

But, could this model have a downside for society? What does it have to do with the World Economic Forum? How will it play into their rumored "Great Reset"? And what will the combination of all this mean for small to medium business owners like you?

I invite you to explore these questions with me in this week's episode of the podcast. But you might not like where the answers lead.

Listen at your own risk.

Also, check out my recent appearance on The School Sucks Project, mentioned at the end of this week's show.

https://schoolsucksproject.com/behaviorism-never-dies-with-nathan-fraser-podcast-687/

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I'm not gonna waste time trying to convince you to listen to this episode.

David L. Deutsche is one of the greatest copywriters to ever live. He drops some amazing insight about advertising that you won't hear anywhere else. If that's not enough to get you to listen, you don't deserve the gold inside this interview.

Listen, or get left behind. It's up to you. Here's just a tiny bit of what we cover:

• Two ways your competitors can help make you rich

• Where brand marketing and direct response marketing overlap

• The scariest think about switching from brand advertising to direct response advertising

• When it's okay to mix politics with your marketing, and when it's not

• A counter-intuitive marketing lesson revealed by Donald Trump

• How you can make loads of money by offending people

• Why not all 3-Star books are created equal

• What you can learn about marketing from a conspiracy theorist

• How new-school data tracking is overlapping with old school media

• What happens what marketing conflicts with privacy concerns

• How blockchain technology might change the future of advertising

• How copywriting influences product development

• Why the science of arguing can make you a better copywriter

• And a lot more

David's website

https://davidldeutsch.com/

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If you're tired of getting on calls with prospects that go nowhere...

If you're sick of spending too much on ads, sending traffic to sales pages that don't convert...

Here's the one thing you can do to change everything for the better. And once you see the solution, you'll never be able to un-see it again.

It's the elephant in the room, but most people confuse it for a snake or a length of rope. And when they say, "advertising doesn't work for my business," this is why.

Wanna know the secret? Wanna see the elephant for what it is? Then you gotta listen to this week's episode of the podcast.

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Well, it looks like the noose just got a little tighter. With social media already censoring a large part of their users, it looks like MailChimp is getting ready to jump on the bandwagon as well.

As advertisers, we'll put our ads on bus stop benches, where junkies and bums lay passed out. We'll put our banners on billboards, right next to the crazy guy with a "The End Is Near" sign. But somehow, the internet needs to be scrubbed of any spicy content in order to make it safe for advertisers?

I'm calling bullshyte. So what's really going on here?

Why the ramp-up in censorship over the last five years? How will it impact digital marketers like you and me? What can be done about it?

My take on all these questions and more, in this week's podcast episode.

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Capitalists and business owners are easy to demonize. Especially the more successful they become.

The media loves to paint them as greedy and corrupt. The college professors make them out to be exploiters of the working class. Even the successful have a tendency to apologize for their wealth and present themselves as warriors for social equity.

Well, here's proof that you should do the opposite. Here's proof that you should celebrate your success and maximize your profits.

If you're struggling with how to deal with jealous haters; if you're having trouble shaking the feeling of guilt that often comes along with success, this is the episode for you.

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The Knights Templar had to find out the hard way.

Politicians use this secret to destroy their opponents and win elections.

You can use it to drastically increase conversions on your sales pages.

What is the October Surprise secret of marketing?

You'll have to listen to this week's episode to find out.

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If you've ever tried writing a sales page, you know how vital a good headline is.

Your headline has to stop readers in their tracks, grab their attention, and compel them to keep reading. If it doesn't, you can kiss their money goodbye.

If your headline doesn't pull them in, they won't read the rest of your sales page, they won't see your offer, they won't click on your "Buy Now" button at the bottom.

It all hinges on your headline, but nailing a headline that works is often harder than you might think.

David Garfinkel wrote the book on headlines - literally - and today he joins the podcast to reveal the secret sauce behind some of the most successful headlines in history.

Want to really understand what makes a headline work? Want to discover easily swiped versions of the highest converting headlines ever? Then you need to check out this episode.

We reveal all that and more.

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